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9783319969015: Digital Business Models: Driving Transformation and Innovation
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ISBN 10: 3319969013 ISBN 13: 9783319969015
Editorial: Palgrave Macmillan, 2019

Sinopsis

This innovative edited collection explores digital business models (DBMs) in theory and practice to contribute to knowledge of how companies, organizations and networks can design, implement and apply DBMs. It views DBMs in a range of contexts and forms, which can be integrated in a number of ways, and aims to inspire and enable academics, students and practitioners to seize the opportunities posed by digital business models, technologies and platforms. One of the first and comprehensive contributions to the field of DBMs and digital business model innovations (DBMI), the authors discuss the opportunities, challenges, technologies, implementation and value creation, customer and data protection processes of DBMs in different contexts.

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Acerca del autor

Annabeth Aagaard is Associate Professor at Aarhus University, Denmark, where she conducts research in digital and sustainable business models, innovation management, and open innovation. She is Research Director of Centre for Business Development at Aarhus University, which carries out international research and projects combining business development and digital technologies. In addition, she is the CEO and owner of the consultancy company, KnowledgeHouse, which has designed and implemented strategies and development projects among top 100 companies in Scandinavia. She has 20 years of experience working in these fields, drawing on her experiences in the academic, public, and private sectors, where she was formerly a manager and management specialist. She has published nine textbooks and management handbooks and over 200 scientific papers, conference papers, and public articles in total on management, business development, innovation, and sustainability. Her scientific research is published in acclaimed, peer-reviewed journal articles, including the Journal of Product Innovation Management, Creativity & Innovation Management, and the Scandinavian Journal of Management.

De la contraportada

This innovative edited collection explores digital business models (DBMs) and theories to contribute to knowledge of how companies, organizations and networks can design, implement and apply DBMs. It views DBMs in a range of contexts and forms, which can be integrated in a number of ways, and aims to inspire and enable academics, students and practitioners to seize the opportunities posed by digital business models, technologies and platforms. One of the first and comprehensive contributions to the field of DBMs and digital business model innovations (DBMI), the authors discuss the opportunities, challenges, implementation and value creation, customer and data protection processes of DBMs in different contexts.

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Editorial
Palgrave Macmillan
Año de publicación
2019
Idioma
Inglés
ISBN 10 
3319969013
ISBN 13 
9783319969015
Encuadernación
Tapa dura
Número de edición
1
Número de páginas
288
Editor
Aagaard Annabeth
Contacto del fabricante
Springer Nature Customer Service Center GmbH
ProductSafety@springernature.com

Europaplatz 3,69115 Heidelberg, Germany
Heidelberg
69115
Alemania

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9783319969039: Digital Business Models: Driving Transformation and Innovation

Edición Destacada

ISBN 10:  331996903X ISBN 13:  9783319969039
Editorial: Palgrave MacMillan, 2019
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