Design Science in Tourism: Foundations of Destination Management (Tourism on the Verge) - Tapa blanda

Libro 2 de 7: Tourism on the Verge
 
9783319826608: Design Science in Tourism: Foundations of Destination Management (Tourism on the Verge)
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ISBN 10: 3319826603 ISBN 13: 9783319826608
Editorial: Springer, 2018

Sinopsis

This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations.

The book builds on recent findings in psychology, geography and urban and regional planning, as well as from economics, marketing and communications, and explores the opportunities arising from recent advances in the Internet and related technologies like memory, storage, RFID, GIS, mobile and social media in the context of collecting and analyzing traveler-related data. It presents a broad range of insights and cases on how modern design approaches can be used to develop new and better touristic experiences, and how they enable the tourism industry to track and communicate with visitors in a more meaningful way and more effectively manage visitor experiences.

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Acerca del autor

Daniel R. Fesenmaier is Director of the Eric Friedheim Tourism Institute (EFTI), and a Professor in the Department of Tourism, Recreation and Sport Management, University of Florida. He teaches and conducts research focusing on the role of information technology in travel decisions, advertising evaluation, and the design of tourism places.
Zeng Xiang, PhD is an Associate Professor in the Department of Hospitality and Tourism Management in Pamplin College of Business at Virginia Tech. His research interests include travel information search on the Internet, social media marketing, and the impact of information technology on the tourism and hospitality industries.

De la contraportada

This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations.

The book builds on recent findings in psychology, geography and urban and regional planning, as well as from economics, marketing and communications, and explores the opportunities arising from recent advances in the Internet and related technologies like memory, storage, RFID, GIS, mobile and social media in the context of collecting and analyzing traveler-related data. It presents a broad range of insights and cases on how modern design approaches can be used to develop new and better touristic experiences, and how they enable the tourism industry to track and communicate with visitors in a more meaningful way and more effectively manage visitor experiences.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Springer
Año de publicación
2018
Idioma
Inglés
ISBN 10 
3319826603
ISBN 13 
9783319826608
Encuadernación
Tapa blanda
Número de páginas
288
Editor
Fesenmaier Daniel R., Xiang Zheng
Contacto del fabricante
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Otras ediciones populares con el mismo título

9783319427713: Design Science in Tourism: Foundations of Destination Management (Tourism on the Verge)

Edición Destacada

ISBN 10:  3319427717 ISBN 13:  9783319427713
Editorial: Springer, 2016
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