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Pandemic Communication and Resilience (Risk, Systems and Decisions) - Tapa blanda

Libro 11 de 13: Risk, Systems and Decisions
 
9783030773465: Pandemic Communication and Resilience (Risk, Systems and Decisions)

Sinopsis

Section 1 - History of Pandemic Communication

Section 2 - Pandemic Communication Modes 
Section 3 - Health and Pandemic Communication Models.
Section 4 - Communication Challenges. 
Section 5 - Communication Multipliers: Why this will only get worse!
Section 6 - Safety and Precaution Communication 
Section 7 - Communication Case Studies 

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Acerca del autor

Charlotte y Peter Fiell son dos autoridades en historia, teoría y crítica del diseño y han escrito más de sesenta libros sobre la materia, muchos de los cuales se han convertido en éxitos de ventas. También han impartido conferencias y cursos como profesores invitados, han comisariado exposiciones y asesorado a fabricantes, museos, salas de subastas y grandes coleccionistas privados de todo el mundo. Los Fiell han escrito numerosos libros para TASCHEN, entre los que se incluyen 1000 Chairs, Diseño del siglo XX, El diseño industrial de la A a la Z, Scandinavian Design y Diseño del siglo XXI.

De la contraportada

This book examines how we design and deliver health communication messages relating to outbreaks, epidemics, and pandemics. We have experienced major changes to how the public receives and searches for information about health crises over  the last twelve decades with the ongoing shift from text/broadcast-based to digital messaging and social media. Both health theories and practices are examined as it applies to testing, tracking, hoarding, therapeutics, and vaccines with case studies. Challenges to communicate about health to diverse audiences (including the science illiterate) and across (both Western and developing economies) have been complicated by politics, norms and mores, personal heuristics, and biases, such as mortality salience, news avoidance, and quarantine fatigue. Issues of economic development and land use, trade and transportation, and even climate change have increased the exposure of human populations to infectious diseases making risk and resilience more pressing.

The book has been designed to support health communicators and public health management professionals, students, and interested stakeholders and university libraries.


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