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Sinopsis
<P>THIS BOOK PRESENTS A COLLECTION OF THE LATEST RESEARCH IN THE AREA OF IMMERSIVE TECHNOLOGIES, PRESENTED AT THE INTERNATIONAL AUGMENTED AND VIRTUAL REALITY CONFERENCE 2018 IN MANCHESTER, UK, AND SHOWCASES HOW AUGMENTED REALITY (AR) AND VIRTUAL REALITY (VR) ARE TRANSFORMING THE BUSINESS LANDSCAPE. INNOVATIONS IN THIS FIELD ARE SEEN AS PROVIDING OPPORTUNITIES FOR BUSINESSES TO OFFER THEIR CUSTOMERS UNIQUE SERVICES AND EXPERIENCES. THE PAPERS GATHERED HERE ADVANCE THE STATE OF THE ART IN AR/VR TECHNOLOGIES AND THEIR APPLICATIONS IN VARIOUS INDUSTRIES SUCH AS HEALTHCARE, TOURISM, HOSPITALITY, EVENTS, FASHION, ENTERTAINMENT, RETAIL, EDUCATION AND GAMING.</P> THE VOLUME COLLECTS CONTRIBUTIONS BY PROMINENT COMPUTER AND SOCIAL SCIENCES EXPERTS FROM AROUND THE GLOBE. ADDRESSING THE MOST SIGNIFICANT TOPICS IN THE FIELD OF AUGMENTED AND VIRTUAL REALITY AND SHARING THE LATEST FINDINGS, IT WILL BE OF INTEREST TO ACADEMICS AND PRACTITIONERS ALIKE.
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Reseña del editor
This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR) are transforming the business landscape. Innovations in this field are seen as providing opportunities for businesses to offer their customers unique services and experiences. The papers gathered here advance the state of the art in AR/VR technologies and their applications in various industries such as healthcare, tourism, hospitality, events, fashion, entertainment, retail, education and gaming.
The volume collects contributions by prominent computer and social sciences experts from around the globe. Addressing the most significant topics in the field of augmented and virtual reality and sharing the latest findings, it will be of interest to academics and practitioners alike.Biografía del autor
Dr. M. Claudia tom Dieck is a project manager and researcher at the Creative Augmented and Virtual Reality Hub at Manchester Metropolitan University, UK. She is exploring how new and innovative technologies can be utilised to enhance the user experience. She is the Program Chair of the annual International AR & VR Conference and has published on augmented and virtual reality, technology acceptance, social media and customer relationship management in journals such as Journal of Travel Research, Tourism Management and Computers in Human Behavior.
Dr. Timothy Jung is Founder and Director of the Creative Augmented and Virtual Reality Hub at Manchester Metropolitan University, UK. He investigates new and innovative ways to implement AR & VR in various industries and he has been involved in a number of funded AR and VR research projects at national and international level. He is an advisor of BirdHIVE VR & Drone project led by Lake District National Park. He is renowned for his work in Augmented Reality and Virtual Reality and his research work has been covered by Manchester Evening News, Independent and Huffington Post and he is a regular invited speaker in major international conferences. He is the Conference Chair of International AR & VR Conference 2017/2018 in Manchester.
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- EditorialSpringer
- Año de publicación2019
- ISBN 10 3030062457
- ISBN 13 9783030062453
- EncuadernaciónTapa dura
- IdiomaInglés
- Número de edición1
- Número de páginas348
- EditorTom Dieck M. Claudia, Jung Timothy
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Augmented Reality and Virtual Reality : The Power of AR and VR for Business
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Springer International Publishing, 2019
ISBN 10: 3030062457
ISBN 13: 9783030062453
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Condición: Hervorragend. Zustand: Hervorragend | Seiten: 348 | Sprache: Englisch | Produktart: Bücher. Nº de ref. del artículo: 33287769/1
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Augmented Reality and Virtual Reality. The Power of AR and VR for Business. Edited by M. Claudia tom Dieck, Timothy Jung.
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Cham, Springer International Publishing : Imprint: Springer., 2019
ISBN 10: 3030062457
ISBN 13: 9783030062453
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1st ed. 2019. XI, 335 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Progress in IS. Sprache: Englisch. Nº de ref. del artículo: 44088HB
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Augmented Reality and Virtual Reality
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Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Presents the state of the art in augmented reality (AR) and virtual reality (VR) researchEspecially focuses on the applications of AR and VR in various industriesApproaches AR and VR from a business and management perspective Dr. M. Cla. Nº de ref. del artículo: 257454823
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Augmented Reality and Virtual Reality: The Power of AR and VR for Business (Progress in IS)
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Augmented Reality and Virtual Reality
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Buch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR) are transforming the business landscape. Innovations in this field are seen as providing opportunities for businesses to offer their customers unique services and experiences. The papers gathered here advance the state of the art in AR/VR technologies and their applications in various industries such as healthcare, tourism, hospitality, events, fashion, entertainment, retail, education and gaming.The volume collects contributions by prominent computer and social sciences experts from around the globe. Addressing the most significant topics in the field of augmented and virtual reality and sharing the latest findings, it will be of interest to academics and practitioners alike. 348 pp. Englisch. Nº de ref. del artículo: 9783030062453
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Augmented Reality and Virtual Reality : The Power of AR and VR for Business
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Buch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR) are transforming the business landscape. Innovations in this field are seen as providing opportunities for businesses to offer their customers unique services and experiences. The papers gathered here advance the state of the art in AR/VR technologies and their applications in various industries such as healthcare, tourism, hospitality, events, fashion, entertainment, retail, education and gaming.The volume collects contributions by prominent computer and social sciences experts from around the globe. Addressing the most significant topics in the field of augmented and virtual reality and sharing the latest findings, it will be of interest to academics and practitioners alike. Nº de ref. del artículo: 9783030062453
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Augmented Reality and Virtual Reality
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Buch. Condición: Neu. Neuware -This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR) are transforming the business landscape. Innovations in this field are seen as providing opportunities for businesses to offer their customers unique services and experiences. The papers gathered here advance the state of the art in AR/VR technologies and their applications in various industries such as healthcare, tourism, hospitality, events, fashion, entertainment, retail, education and gaming.The volume collects contributions by prominent computer and social sciences experts from around the globe. Addressing the most significant topics in the field of augmented and virtual reality and sharing the latest findings, it will be of interest to academics and practitioners alike.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 348 pp. Englisch. Nº de ref. del artículo: 9783030062453
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Augmented Reality and Virtual Reality: The Power of Ar and Vr for Business
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