Experimental Formats & Packaging explores every aspects of the printed form. Over 100 case studies celebrate the healthy tradition for experimentation in this field showcasing projects that stand out on their physical merits alone. Looking at proportions formats materials printing folding and binding. Formats explores tear proof plastic proof plastic paper, gelling agents, luminescent inks, concertina folds and single screw binding among its many treasures. Packaging opens the world of three dimensional construction to designers with projects that challenge material conventions yet meet their physical demands. Practical desirable and informative, they display packaging as an integral part of the product.
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Roger Fawcett-Tang is Creative Director of Struktur Design and is the author of Mapping, Experimental Formats 2 and Print and Production Finishes for Brochures and Catalogs. Daniel Mason is a writer and specialist in printing and packaging techniques.
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