Land Rover: A Short Story - Tapa blanda

Williams, Brian

 
9782917260302: Land Rover: A Short Story

Sinopsis

For many years, Land Rover was synonymous with capable, good-value, and easy-to-maintain vehicles that served farmers and adventurers so well all over the world. But starting from the nineties, successive new owners stole the soul of the brand and made it into another luxury brand making opulent vehicles for "lifestyle" customers with a focus on marketing instead of products. Consequently the new models have lost their simplicity, good value, and reliability. They are now completely out of touch with their owners needs. Will Land Rover be able to recover what made it so original and thrive or will it join Rover, MG, and TVR in the list of extinct British automakers?

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Reseña del editor

For many years, Land Rover was synonymous with capable, good-value, and easy-to-maintain vehicles that served farmers and adventurers so well all over the world. But starting from the nineties, successive new owners stole the soul of the brand and made it into another luxury brand making opulent vehicles for "lifestyle" customers with a focus on marketing instead of products. Consequently the new models have lost their simplicity, good value, and reliability. They are now completely out of touch with their owners needs. Will Land Rover be able to recover what made it so original and thrive or will it join Rover, MG, and TVR in the list of extinct British automakers?

"Sobre este título" puede pertenecer a otra edición de este libro.

Otras ediciones populares con el mismo título

9781538077535: Land Rover: A Short Story

Edición Destacada

ISBN 10:  1538077531 ISBN 13:  9781538077535
Editorial: Nook Press, 2013
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