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Design for Impact
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Erin Weigel is a principal designer and senior design manager. She has a Bachelor's degree in fine art painting from The Maryland Institute College of Art (MICA), and she has studied at Konstfack University College of Art & Design in Stockholm, Sweden.Her career began with waiting tables and working retail. She eventually worked her way up to Principal Designer at Booking.com (BKNG), the world's largest online travel company. She's worked in many different roles within product teams. She's spent time as a product manager of data science, a developer building websites and coding up emails, and she is currently a Senior Design Manager at Deliveroo. While at Booking.com, Erin designed and coded more than 1,200 A/B tests. She analyzed and learned from thousands more. Her unique approach to product design and development combines a service mindset, customer-centric thinking, and A/B testing to deliver highly converting products that customers love. Nowadays, she shares what she learns about design and experimentation at conferences and workshops around the world. You can follow her on LinkedIn at www.LinkedIn.com/in/ErinDoesThings or visit her personal website at www.ErinDoesThings.com for more information.
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Design for Impact Your Guide t
Publicado por
Two Waves Books, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
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Condición: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00104972614
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Design for Impact: Your Guide to Designing Effective Product Experiments
Publicado por
Two Waves Books, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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Paperback. Condición: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Nº de ref. del artículo: G1959029371I2N00
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Design for Impact: Your Guide to Designing Effective Product Experiments
Publicado por
Rosenfeld Media, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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Paperback
Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
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Paperback. Condición: Very Good. Design for Impact is a down-to-earth A/B testing guide. It features the Conversion Design process to operationalize effective experimentation in your company. In it, Erin Weigel gives you practical tips and tools to design better experiments at scale. She does this with self-deprecating humor that will leave you smiling--if not laughing aloud. As a bonus, The Good Experimental Design toolkit presents everything you learn into step-by-step process for you to use each day. Who Should Read This Book? If you're a curious person working in tech who wants to deliver impactful work, you should read this book. If you're a business leader looking to help your team make better decisions, you should read this book. If you want to level-up your approach to experimentation, you should read this book. In short, everyone--from CEOs to marketers, engineers, product people, through to designers and content folks--should read this book. Takeaways Learn a fun, balanced approach to digital product experimentation to get your whole team testing customer-centric ideas. Stop making changes and start making improvements with the Conversion Design process. Follow the Good Experimental Design toolkit so that you and your entire team design for impact together. Clear up confusion around A/B testing with helpful tools and practical advice. Look for loads of actionable tips for effective product experimentation to give your team insight into the big picture. Make the complex math behind why experimentation works easy and understandable. Nº de ref. del artículo: CIN1959029371VG
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Design for Impact: Your Guide to Designing Effective Product Experiments
Publicado por
Two Waves Books, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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paperback
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paperback. Condición: Good. Paperback--marking on pages--some corners turned down--spine and cover excellent. Nº de ref. del artículo: JG250402014X24
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Design for Impact : Your Guide to Designing Effective Product Experiments
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Design for Impact: Your Guide to Designing Effective Product Experiments (Paperback or Softback)
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Two Waves Books 6/11/2024, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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Paperback or Softback. Condición: New. Design for Impact: Your Guide to Designing Effective Product Experiments. Book. Nº de ref. del artículo: BBS-9781959029373
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Design for Impact: Your Guide to Designing Effective Product Experiments
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Design for Impact: Your Guide to Designing Effective Product Experiments
Publicado por
Rosenfeld Media, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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Softcover
Librería: Bookbot, Prague, Republica Checa
Calificación del vendedor: 5 de 5 estrellas
Softcover. Condición: As New. Leichte Kratzer / Abnutzungen / Druckstellen. Design for Impact is a practical A/B testing guide that introduces the Conversion Design process, aimed at implementing effective experimentation within your organization. Erin Weigel shares actionable tips and tools for designing scalable experiments, all delivered with a touch of self-deprecating humor. The Good Experimental Design toolkit serves as a bonus, providing a step-by-step process for daily use. This book is ideal for anyone in tech eager to create impactful work, including business leaders seeking to enhance their team's decision-making. It caters to a broad audience--CEOs, marketers, engineers, product managers, designers, and content creators alike. Key takeaways include a fun and balanced approach to digital product experimentation, encouraging teams to test customer-centric ideas. It emphasizes transitioning from mere changes to meaningful improvements through the Conversion Design process. The toolkit aids teams in designing for impact collectively, while also clarifying A/B testing with practical advice and tools. Readers will find a wealth of actionable tips for effective experimentation, gaining insights into the overarching goals and simplifying the complex math behind why experimentation is effective. Nº de ref. del artículo: dfac70f1-2e36-49ab-a4ea-480442d1edde
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Design for Impact : Your Guide to Designing Effective Product Experiments
Publicado por
Two Waves Books, 2024
ISBN 10: 1959029371
ISBN 13: 9781959029373
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
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Design for Impact
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