Strategic Information Technology: Opportunities for Competitive Advantage - Tapa blanda

Papp, Raymond

 
9781878289872: Strategic Information Technology: Opportunities for Competitive Advantage
Tapa blanda
ISBN 10: 187828987X ISBN 13: 9781878289872
Editorial: Idea Group Publishing, 2000

Sinopsis

Managers and executives know the importance of integrating business strategy and IT strategy for competitive advantage. Via numerous real-world examples and anecdotes, this book investigates myriad issues regarding the application of business strategy and IT strategy. Specifically, it focuses on how business/IT alignment is assessed, the factors that aid or hinder its integration, a maturity assessment and way in which managers can implement strategic information systems within their firms using various constructs and models.

Strategic Information Technology: Opportunities for Competitive Advantage provides managers with an understanding and appreciation for the development of business and information technologies strategies to yield competitive advantage.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Raymond Papp is an associate professor in the Sykes College of Business at the University of Tampa. Before pursuing his Ph.D., Dr. Papp worked as a computer programmer, senior analyst and management consultant. His research interests include strategic impacts of information technology, Internet-based learning, strategic alignment, and emerging information technologies. His publications have appeared in several academic and practitioner journals, and he has presented research at professional and executive conferences. Dr. Papp completed his doctorate in Information Management at Stevens Institute of Technology. His dissertation, Determinants of Strategically Aligned Organizations: A Multi-industry, Multi-perspective Analysis is an empirical investigation into the determinants of strategic alignment, specifically addressing the impact of title/function, industry, and firm performance.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Idea Group Publishing
Año de publicación
2000
Idioma
Inglés
ISBN 10 
187828987X
ISBN 13 
9781878289872
Encuadernación
Tapa blanda
Número de páginas
310
Editor
Papp Raymond
Contacto del fabricante
no disponible
Persona responsable
Parlux SpA
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