Sinopsis
This is the second edition of De Wit and Meyer's strategy text. It builds on the first edition by focusing on the requirements of students and teachers in terms of the structure, organization and design of the material. In addition, it is global in its coverage of the issues of corporate strategy. Major changes include: greater suitability for an international market; restructuring so that the book does not look like a reader; greater emphasis on the polarities of debate with each topic; clearer flagging of topics covered; more author commentary to introduce and contextualize articles; updated case studies; short cases within chapters; strategy toolbox at the end of the book; maintenance of tone and approach; high design values for cover text; linked web site for lecturers and students; and an extensive instructor's manual.
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Reseña del editor
This is the second edition of De Wit and Meyer's strategy text. It builds on the first edition by focusing on the requirements of students and teachers in terms of the structure, organization and design of the material. In addition, it is global in its coverage of the issues of corporate strategy. Major changes include: greater suitability for an international market; restructuring so that the book does not look like a reader; greater emphasis on the polarities of debate with each topic; clearer flagging of topics covered; more author commentary to introduce and contextualize articles; updated case studies; short cases within chapters; strategy toolbox at the end of the book; maintenance of tone and approach; high design values for cover text; linked web site for lecturers and students; and an extensive instructor's manual.
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Strategy: Process, Content, Context
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Cengage Learning EMEA, 1998
ISBN 10: 1861521391
ISBN 13: 9781861521392
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Strategy : Process, Content, Context -- An International Perspective
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Cengage Learning, 1998
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ISBN 13: 9781861521392
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Strategy : Process, Content, Context -- An International Perspective
Publicado por
Cengage Learning, 1998
ISBN 10: 1861521391
ISBN 13: 9781861521392
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
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Strategy: Process, Content, Context
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Strategy: Process, Content, Context
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Cengage Learning EMEA 25/06/1998, 1998
ISBN 10: 1861521391
ISBN 13: 9781861521392
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Strategy : Process, Content, Context -- An International Perspective
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Cengage Learning, 1998
ISBN 10: 1861521391
ISBN 13: 9781861521392
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Strategy: Process, Content, Context: An International Perspective
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Cengage Learning Business Press, 1998
ISBN 10: 1861521391
ISBN 13: 9781861521392
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Strategy: Process, Content, Context
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Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1900grams, ISBN:9781861521392. Nº de ref. del artículo: 9219157
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Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1900grams, ISBN:9781861521392. Nº de ref. del artículo: 8974818
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Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book Contains Pencil Markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,2000grams, ISBN:9781861521392. Nº de ref. del artículo: 9467734
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