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The Growth and Evolution of Multinational Enterprise: Patterns of Geographical and Industrial Diversification (New Horizons in International Business series) - Tapa dura

Pearce, R. D.

 
9781852783969: The Growth and Evolution of Multinational Enterprise: Patterns of Geographical and Industrial Diversification (New Horizons in International Business series)
Tapa dura
ISBN 10: 1852783966 ISBN 13: 9781852783969
Editorial: Edward Elgar Publishing Ltd, 1993

Sinopsis

As leading enterprises increasingly recognize the need for global strategy in the face of a continually competitive business environment, they also need to assess a greater heterogeneous range of possible paths to growth. This accomplished book offers an empirical analysis of some of these possibilities.

Drawing on a large database of multinational firms, it investigates, for the first time, a series of important issues within an internally consistent ideological framework. It tests the determinants of the internationalization of sales by analysing overseas production ratio, parent export ratio, overseas sales ratio and sourcing ratio. It also analyses industrial diversification as an alternative route to growth.

The Growth and Evolution of Multinational Enterprise will be of great interest to researchers and professional economists specializing in multinational companies, industrial economics and international business.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

R.D. Pearce, Reader in International Business, University of Reading, UK

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Edward Elgar Publishing Ltd
Año de publicación
1993
Idioma
Inglés
ISBN 10 
1852783966
ISBN 13 
9781852783969
Encuadernación
Tapa dura
Número de páginas
192
Contacto del fabricante
no disponible
Persona responsable
no disponible