On starting his career in business journalism, Murray gave the training a miss and was soon churning out figures and talking about EBITDA, and such. What he hadn't counted on was the need to learn a 'foreign' language to get by. Where once there were plain links, there are now connectivity, synergies and partnerships. We have to speak jargon-laden English if we are to be fully paid-up members of the global economic club. Now a days simple English is as rare as an Irish heatwave! The Financial Regulator has a team of people whose task is to translate the language of the banking world in to understandable English. This book conducts a campaign to try and stave off the contamination of the English language. Instead of asking for the 'time-frame', ask 'how long will it take'. Let's call a spade a spade. Here's to plain English!
"Sinopsis" puede pertenecer a otra edición de este libro.
A raw journalist, who found himself a business editor at RTERadio, Murray didn't bother himself with acquiring actualknowledge on his subject - all he needed was to learn a 'foreign'language to get by in business journalism. His feature on jargonon the weekly RTE Radio 1 programme, The Business, metwith success, and he also appears on RTE's Morning Ireland asthe business correspondent.
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