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Food Supply Networks: Trust and E-business - Tapa dura

 
9781845936396: Food Supply Networks: Trust and E-business

Sinopsis

When relations are facilitated by communication technologies such as e-business, food supply networks can improve efficiency, flexibility and effectiveness. However, a lack of trust within such transactions can prevent the integration of e-business into this large, economic sector. Using case studies from European countries, chapters discuss trust-building methods for food networks in an e-business environment. Key issues include the influence of cultural disparity and cross-border transactions upon major product groups such as meat, cereal products and fresh produce.

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Acerca de los autores

food supply networks, trust in e-business

Agribusiness, food supply chains

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