You Can Get it If You Really Want: Start Your Business, Transform Your Life - Tapa blanda

Roots, Levi

 
9781845335977: You Can Get it If You Really Want: Start Your Business, Transform Your Life

Sinopsis

Levi is a role model to thousands of young people and their parents. His own success proves that if you want your dream enough, you can achieve it Levi Roots' Reggae Reggae Sauce empire is a true 'Dragons' Den' success story - and Levi is definitely the one person everyone remembers from the series. Endorsements for the book are likely from: Justin King (CEO Sainsbury's); Tim Campbell, founder of the Bright Ideas Trust (and first winner of BBC TV's 'The Apprentice'); TV Dragons Peter Jones and Richard Farleigh; plus numerous others. Levi has an excellent retail profile both for his cooking sauces and as author of three bestselling cookbooks.

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Acerca del autor

Levi Roots first came to public attention when he conquered the dragons on the BBC television series 'Dragons' Den', winning backing for his Reggae Reggae Sauce business. The Reggae Reggae brand has since gone from strength to strength, with many new sauces and other foods being added to the range. Levi's primetime BBC television series and bestselling book - Caribbean Food Made Easy - followed, making Levi one of the nation's most popular cooks. Levi was brought up in Jamaica by his grandparents before joining his parents in Brixton, London, when he was 11 years old. He was taught to cook by his grandmother as a child and has enjoyed preparing Jamaican food for his family and friends ever since. He has had a long career as a musician, receiving a nomination for a prestigious MOBO award in 1998.He has a café and takeaway, and every summer runs his popular Rasta'raunt - a stall selling Caribbean food and his famous sauce at the Notting Hill Carnival.

De la contraportada

You Can Get It If You Really Want, by Levi Roots, the man behind the Reggae Reggae Sauce empire and hero of BBC's 'Dragons' Den', is a business book brimming with positivity. Aimed at the younger end of the start-up market, it includes down-to-earth practical advice as well as Levi's personal anecdotes of his success, the mistakes he made, and the lessons he learned from them. Levi's passion for his message shines through every chapter. His book includes personal insights from Peter Jones (Levi's own Dragon), Nadia Jones (his first business mentor), Levi's son Zaion (who runs Papine Jerk Cafe) and many other entrepreneurs and captains of industry whom he has met along his journey. You Can Get It If You Really Want also includes Levi's Top 10 Rules for the Roots of Business Success - together with a personal armory of entrepreneurial business tools to slay the dragons waiting in the world of start-ups.

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