Understanding Global Strategy is the eagerly anticipated new textbook from Susan Segal-Horn and David Faulkner for international strategy courses at all levels. Exploring strategic decision-making on a global scale from multinational corporations through to small enterprises, Segal-Horn and Faulkner cover globalization, networking, culture barriers and benefits, ethics and emerging economies to provide the complete introduction for today’s global strategy courses. Key learning features include: Premium Case Studies – a selection of in-depth international case studies from premium case study authors provide practical illustrations of key issues in real-life situations Strategies in Action – a wealth of shorter case studies to reinforce principles outlined in each chapter Discussion Questions – are provided at the end of each chapter to test knowledge and understanding, and provide a basis for group discussions and activities This textbook is essential reading for all international or global strategy modules on advance undergraduate or postgraduate (particularly MBA) programmes, in addition to broader strategic management and professional courses.
"Sinopsis" puede pertenecer a otra edición de este libro.
David Faulkner is an Oxford educated economist, who prior to becoming an academic twenty years ago spent much of his career as a strategic management consultant with McKinsey and Arthur D. Little. He is Professor of Strategy at Royal Holloway, University of London, and Visiting Research Professor at the Open University. Until recently he was a Tutorial Fellow at Christ Church, Oxford and Member of the Governing Body, and an Oxford University Lecturer in Management Studies (Strategic Management). He still teaches management at Exeter College, Oxford and taught the MBA at Warwick Business School. He has been in recent years Deputy Director of the Oxford University Said Business School, Director of the MBA programme for the University, Director of Undergraduate Programme, Chief Examiner for the MBA, Chairman of the Graduate Studies committee, and Chairman of the Faculty of Management. Prior to that he lectured in strategy at both Cambridge and Cranfield. During his academic career, in addition to lecturing, he has focused strongly on research output, and in addition to his doctoral thesis, has published twelve books mainly on co-operative strategy, mergers and acquisitions and international business.
Susan Segal-Horn is Professor of International Strategy at the Open University Business School, where she is also Director of the Marketing & Strategy Research Unit. Susan was previously Professor of International Strategy at the University of Kent. She worked for several years in the Strategy Group at Cranfield School of Management. She has been Visiting Professor in International Business at the Ecole Nationale de Ponts et Chaussees in Paris, and in Corporate Strategy at the Graduate School, University of Notre Dame, US. Susan acts as a consultant and facilitator for strategy workshops in the UK and internationally, with government departments, national and multinational companies and professional service firms. Her research focus is the globalization of industries and firms. She specializes in global strategies in service industries and within multinational service firms. Industry sectors covered by past and present research include: airlines, hotel chains, retailing, advertising, some financial service sectors and several types of professional services such as accounting, management consulting and, most recently, law firms. Susan is a frequent speaker at international conferences, regularly presenting her research on international growth in services and the issues facing companies as a result of globalization and the development of regional trading blocs. Her current research focus is the globalization of ‘super-elite’ law firms and how to manage cross-border co-ordination within international firms, especially within knowledge-intensive service firms.
"Sobre este título" puede pertenecer a otra edición de este libro.
EUR 4,68 gastos de envío desde Reino Unido a España
Destinos, gastos y plazos de envíoGRATIS gastos de envío desde Estados Unidos de America a España
Destinos, gastos y plazos de envíoLibrería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
Condición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Nº de ref. del artículo: Z1-B-031-01829
Cantidad disponible: 1 disponibles
Librería: Anybook.com, Lincoln, Reino Unido
Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9781844801497. Nº de ref. del artículo: 9013640
Cantidad disponible: 1 disponibles
Librería: Anybook.com, Lincoln, Reino Unido
Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9781844801497. Nº de ref. del artículo: 8829215
Cantidad disponible: 1 disponibles
Librería: Antiquariat Armebooks, Frankfurt am Main, Alemania
Taschenbuch. Condición: Gut. 504 Seiten Cengage Learning EMEA 2010 : Susan Segal Horn - Perfect tb . Gr. S0-W37V-CGJ8 Sprache: Englisch Gewicht in Gramm: 998. Nº de ref. del artículo: 164873
Cantidad disponible: 1 disponibles
Librería: Romtrade Corp., STERLING HEIGHTS, MI, Estados Unidos de America
Condición: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Nº de ref. del artículo: ABNR-52833
Cantidad disponible: 2 disponibles
Librería: Majestic Books, Hounslow, Reino Unido
Condición: New. pp. 530 Illus. Nº de ref. del artículo: 6574040
Cantidad disponible: 4 disponibles
Librería: Books Puddle, New York, NY, Estados Unidos de America
Condición: New. pp. 530. Nº de ref. del artículo: 261306631
Cantidad disponible: 4 disponibles
Librería: Biblios, Frankfurt am main, HESSE, Alemania
Condición: New. pp. 530. Nº de ref. del artículo: 181306637
Cantidad disponible: 4 disponibles
Librería: Basi6 International, Irving, TX, Estados Unidos de America
Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Nº de ref. del artículo: ABEJUNE24-240486
Cantidad disponible: 9 disponibles
Librería: StainesBook, Weybridge, SURRE, Reino Unido
Nº de ref. del artículo: SpeedList-3410
Cantidad disponible: 2 disponibles