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Sales Rewards & Incentives 12.7 - Sales: Sales 12.07: 31 (Express Exec) - Tapa blanda

Fisher, John G.

 
9781841124605: Sales Rewards & Incentives 12.7 - Sales: Sales 12.07: 31 (Express Exec)
Tapa blanda
ISBN 10: 1841124605 ISBN 13: 9781841124605
Editorial: John Wiley & Sons, 2003

Sinopsis

The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.

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Acerca del autor

JOHN G. FISHER runs The Motivation Company, which specializes in performance improvement and communication programs, whether they are related to sales or other business functions.  He is the author of a number of business books and writes regularly in trade journals on incentives, marketing and communication issues.

De la contraportada

  • Fast-track route to recognizing sales performance excellence and keeping sales people motivated and incentivized
  • Covers the key areas of financial and non-financial rewards and recognition for sales people - from learning what works and constructing schemes to managing communications and monitoring results
  • Examples and lessons from around the world and market sectors including financial services, IT, automotive and retail
  • Includes a glossary of key concepts and a comprehensive resource guide

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
John Wiley & Sons
Año de publicación
2003
Idioma
Inglés
ISBN 10 
1841124605
ISBN 13 
9781841124605
Encuadernación
Tapa blanda
Número de páginas
120
Contacto del fabricante
no disponible
Persona responsable
no disponible