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New Retail - Tapa dura

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9781840910421: New Retail

Sinopsis

The modern retailer is faced with a range of challenges. This book discusses all aspects of retail - from niche retailing to the influence of youth culture, and from customer circulation patterns to the choice of revolutionary formats. Case studies illustrate innovative projects.

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Reseña del editor

The modern retailer is faced with a range of challenges. This book discusses all aspects of retail - from niche retailing to the influence of youth culture, and from customer circulation patterns to the choice of revolutionary formats. Case studies illustrate innovative projects.

Reseña del editor

Offers a comprehensive insight into the extraordinary range of challenges that face the modern retail designer. Original research brings technological, social and cultural issues into the equation, exploring the effects of architecture and design on those who use, as well as those who design and construct, retail spaces.

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