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Responsibility in Strategic Communication: Truth or Trap?: 8 (Advances in Public Relations and Communication Management) - Tapa dura

 
9781835497937: Responsibility in Strategic Communication: Truth or Trap?: 8 (Advances in Public Relations and Communication Management)
Tapa dura
ISBN 10: 1835497934 ISBN 13: 9781835497937
Editorial: Emerald Publishing Limited, 2025

Sinopsis

Corporate social responsibility, diversity, equity, inclusion, sustainability, ESG, and environmental concerns have become paramount in the realm of strategic communication and public relations. Communicating these concepts effectively is vital to a myriad of stakeholders, encompassing both internal and external communications. How are these elements managed, articulated, and represented in modern communication practices? In today's era, marked by the burgeoning significance of digital communication, an increasing number of organizational leaders recognize the imperative of entrusting decision-making authority to communication experts. Responsibility in Strategic Communication offers a profound exploration into responsible strategic communication, differentiating genuine commitment from mere promises of responsibility.

Advances in Public Relations and Communication Management(APCRM) is a publication of the European Public Relations Education and Research Association (EUPRERA). Each volume includes contributions from EUPRERA's annual congress and follow the theme of each event.

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Acerca del autor

Denisa Hejlová, Faculty of Social Sciences, Charles University, Czech Republic.

Petra Koudelková, Faculty of Social Sciences, Charles University, Czech Republic.

Hana Moravcová, Faculty of Social Sciences, Charles University, Czech Republic.

Stefania Romenti, Department of Business, Law, Economics and Consumption, IULM University, Italy.

Chiara Valentini, Jyväskylä University School of Business & Economics (JSBE), Finland.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Emerald Publishing Limited
Año de publicación
2025
Idioma
Inglés
ISBN 10 
1835497934
ISBN 13 
9781835497937
Encuadernación
Tapa dura
Número de páginas
226
Editor
Hejlová Denisa, Koudelková Petra, Moravcová Hana
Contacto del fabricante
no disponible
Persona responsable
Easy Access System Europe Oü, 16879218
gpsr.requests@easproject.com

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