The Ultimate Guide to Compact Cases: Case Research, Writing, and Teaching - Tapa blanda

Morris, Rebecca J.

 
9781803828503: The Ultimate Guide to Compact Cases: Case Research, Writing, and Teaching
Tapa blanda
ISBN 10: 1803828501 ISBN 13: 9781803828503
Editorial: Emerald Publishing Limited, 2022

Sinopsis

Filled with annotated examples, checklists, and writing prompts, this practical guide takes readers through the research, writing, and teaching of short, Compact Cases. Tips are offered for managing student case writing projects, teaching with cases online, using data visualization to enhance student learning, and getting cases published.

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Acerca del autor

Rebecca J. Morris, PhD is Past-President and Fellow of The CASE Association and the North American Case Research Association (NACRA). Her cases have been published in leading case journals including the Case Research Journal, The CASE Journal, and the Business Case Journal Rebecca’s cases on Nike, GlaxoSmithKline, Abbott Labs, and Kodak have appeared in major strategic management textbooks.

Rebecca has served as the Editor-in-Chief of The CASE Journal (TCJ) since 2016. TCJ has published more than 25 editorial essays authored by Dr. Morris focused on advancing the field of case research, writing, and teaching.

Currently, Rebecca serves as the Associate Dean of the School of Business, Mathematics, Computing and Sustainability at Westfield State University in Westfield, MA. Previously, she taught strategic management, and international business courses at Westfield State University and the University of Nebraska at Omaha.

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Editorial
Emerald Publishing Limited
Año de publicación
2022
Idioma
Inglés
ISBN 10 
1803828501
ISBN 13 
9781803828503
Encuadernación
Tapa blanda
Número de páginas
288
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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