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Copywriting Made Simple: How to write powerful and persuasive copy that sells - Tapa blanda
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Sinopsis
Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale.
You’ll learn how to...
• Write clearly, simply and engagingly • Choose a killer headline and a strong structure • Use 20 proven strategies for creative copywriting • Harness the power of persuasion and psychology • Create a unique tone of voice for a brand
Illustrated throughout and packed with real-life examples, Copywriting Made Simple is the perfect introduction to copywriting today.
“Tom’s put a lifetime of learning into this book… an incredibly thorough briefing on copywriting.” – Dave Trott, Creative legend, agency founder, author and teacher.
“Educational, entertaining and energetic… prepare to dig deep and enjoy!” – Katherine Wildman, Host, The Writing Desk.
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Acerca del autor
Tom Albrighton has been a professional copywriter for over 12 years, writing for household names like Prudential, Jeyes and Fuji plus dozens of other businesses and agencies. He is a co-founder of ProCopywriters, the alliance of commercial writers, and was ranked the #7 ‘Copywriter rated by copywriters’ in a 2015 DMA survey.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Copywriting Made Simple: How to write powerful and persuasive copy that sells
Publicado por
Troubador Publishing, United Kingdom, Market Harborough, 2018
ISBN 10: 178901364X
ISBN 13: 9781789013641
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. Copywriting is writing with purpose. Its about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale. Youll learn how to. Write clearly, simply and engagingly Choose a killer headline and a strong structure Use 20 proven strategies for creative copywriting Harness the power of persuasion and psychology Create a unique tone of voice for a brand Illustrated throughout and packed with real-life examples,Copywriting Made Simpleis the perfect introduction to copywriting today. Toms put a lifetime of learning into this book an incredibly thorough briefing on copywriting. Dave Trott, Creative legend, agency founder, author and teacher. Educational, entertaining and energetic prepare to dig deep and enjoy! Katherine Wildman, Host, The Writing Desk. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR009624649
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Copywriting Made Simple: How to write powerful and persuasive copy that sells
Publicado por
Troubador Publishing, 2018
ISBN 10: 178901364X
ISBN 13: 9781789013641
Antiguo o usado
Paperback
Librería: Brit Books, Milton Keynes, Reino Unido
Calificación del vendedor: 4 de 5 estrellas
Paperback. Condición: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Nº de ref. del artículo: 3935868
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Copywriting Made Simple: How to write powerful and persuasive copy that sells
Publicado por
Troubador Publishing Ltd, 2018
ISBN 10: 178901364X
ISBN 13: 9781789013641
Antiguo o usado
Tapa blanda
Librería: Book Broker, Berlin, Alemania
Calificación del vendedor: 5 de 5 estrellas
Condición: Gut. 306 S. Alle Bücher & Medienartikel von Book Broker sind stets in gutem & sehr gutem gebrauchsfähigen Zustand. Die Ausgabe des gelieferten Exemplars kann um bis zu 10 Jahre vom angegebenen Veröffentlichungsjahr abweichen und es kann sich um eine abweichende Auflage handeln. Unser Produktfoto entspricht dem hier angebotenen Artikel, dieser weist folgende Merkmale auf: Helle/saubere Seiten in fester Bindung. Leichte Gebrauchsspuren. Sprache: Englisch Gewicht in Gramm: 354 Taschenbuch, Maße: 14 cm x 1.63 cm x 21.6 cm. Nº de ref. del artículo: 661441996
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