The Forces of Collaborative Creativity: A practical guide to creative teamwork in the healthcare business - Tapa blanda

Comber, Peter John

 
9781788601511: The Forces of Collaborative Creativity: A practical guide to creative teamwork in the healthcare business

Sinopsis

Collaborative Creativity is a powerful methodology for groups that uses short bursts of creative challenges to help people go beyond rational/conscious thinking and uncover, with constructive consequences, the emotional/irrational sphere that influences behaviour.

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Acerca del autor

Peter Comber is the inventor of the Collaborative Creativity methodology and founding partner of Atstrat, a company providing Collaborative Creativity services to the healthcare industry. An expert in applied creativity, with 35 years of professional experience that also includes a deep understanding of qualitative research, strategic planning and international marketing and management, Peter has unique practical knowledge of the power of group creativity.

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