A Practical Guide To Persuasion: Influence others and lead change (Practical Guide Series) - Tapa blanda

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9781785784712: A Practical Guide To Persuasion: Influence others and lead change (Practical Guide Series)

Sinopsis

Make other people say
'Yes'! Yes to your requests. Yes to your ideas. Yes to your products. Yes to
your proposals.


A Practical Guide to
Persuasion
 uses psychology,
expert advice and practical techniques to teach you how to influence the people
around you in an ethical way. 

Learn how to increase your presence, by knowing when to talk and when to
listen; develop a strategy of success, by preparing, planning and crafting
opportunities and make change happen by understanding what drives your
audience.

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Acerca del autor

Anthony McLean is the former Managing Director of Social Influence Consulting Group and principal Persuasion Strategist. He was also Associate Fellow at the Australian Institute of Management and member of the Australian Institute of Training and Development.

"Sobre este título" puede pertenecer a otra edición de este libro.

Otras ediciones populares con el mismo título

9781848317222: Introducing Persuasion: A Practical Guide (Practical Guide Series)

Edición Destacada

ISBN 10:  1848317220 ISBN 13:  9781848317222
Editorial: Icon Books, 2014
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