Sinopsis
Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers.
In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the 'attention merchants', contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions but the end result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to TV's golden age to our present age of radically individualized choices, the business model of 'attention merchants' has always been the same. He describes the revolts that have risen against these relentless attempts to influence our consumption, from the remote control to FDA regulations to Apple's ad-blocking OS. But he makes clear that attention merchants grow ever-new heads, and their means of harvesting our attention have given rise to the defining industries of our time, changing our nature - cognitive, social, and otherwise - in ways unimaginable even a generation ago.
"Sinopsis" puede pertenecer a otra edición de este libro.
Acerca del autor
Tim Wu is an author, policy advocate, and professor at Columbia University. He has been variously named as one of the leaders in science and technology, one of Harvard's 100 most influential graduates and America's 100 Most Influential Lawyers, and in 2014 and 2015 he was named to the "Politico 50." He formerly wrote for Slate, winning the Lowell Thomas Gold medal for Travel Journalism, and is a contributing writer for The New Yorker. In 2015, he was appointed to the Executive Staff of the Office of New York State Attorney General Eric Schneiderman.
"Sobre este título" puede pertenecer a otra edición de este libro.
Otras ediciones populares con el mismo título
Resultados de la búsqueda para The Attention Merchants: Wu Tim
Imagen del vendedor
Attention Merchants : The Epic Struggle to Get Inside Our Heads
Publicado por
Atlantic Books, 2017
ISBN 10: 1782394850
ISBN 13: 9781782394853
Antiguo o usado
Tapa blanda
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: As New. Unread book in perfect condition. Nº de ref. del artículo: 29445383
Comprar usado
EUR 14,58
Gastos de envío:
EUR 2,29
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen del vendedor
Attention Merchants : The Epic Struggle to Get Inside Our Heads
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: New. Nº de ref. del artículo: 29445383-n
Comprar nuevo
EUR 14,77
Gastos de envío:
EUR 2,29
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen del vendedor
The Attention Merchants
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. Main. Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers.In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the 'attention merchants', contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions but the end result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to TV's golden age to our present age of radically individualized choices, the business model of 'attention merchants' has always been the same. He describes the revolts that have risen against these relentless attempts to influence our consumption, from the remote control to FDA regulations to Apple's ad-blocking OS. But he makes clear that attention merchants grow ever-new heads, and their means of harvesting our attention have given rise to the defining industries of our time, changing our nature - cognitive, social, and otherwise - in ways unimaginable even a generation ago. Nº de ref. del artículo: LU-9781782394853
Comprar nuevo
EUR 17,13
Gastos de envío:
GRATIS
De Reino Unido a Estados Unidos de America
Cantidad disponible: Más de 20 disponibles
Imagen de archivo
The Attention Merchants
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: FV-9781782394853
Comprar nuevo
EUR 14,04
Gastos de envío:
EUR 4,73
De Reino Unido a Estados Unidos de America
Cantidad disponible: 15 disponibles
Imagen de archivo
The Attention Merchants: The Epic Struggle to Get Inside Our Heads
Publicado por
Atlantic Books, 2017
ISBN 10: 1782394850
ISBN 13: 9781782394853
Antiguo o usado
paperback
Librería: Orbiting Books, Hereford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Very Good. Book is warped Bumped edges. Sun Damage to edge of pages. Appears unread, may have minor damage from transit/storage. Next day dispatch from the UK (Mon-Fri). Please contact us with any queries. Nº de ref. del artículo: mon0000661542
Comprar usado
EUR 6,56
Gastos de envío:
EUR 13,65
De Reino Unido a Estados Unidos de America
Cantidad disponible: 17 disponibles
Imagen de archivo
The Attention Merchants: The Epic Struggle to Get Inside Our Heads
Publicado por
Atlantic Books, 2017
ISBN 10: 1782394850
ISBN 13: 9781782394853
Antiguo o usado
paperback
Librería: Bestsellersuk, Hereford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Fine. Creased Cover. No.1 BESTSELLERS - great prices, friendly customer service â" all orders are dispatched next working day. Nº de ref. del artículo: mon0000900616
Comprar usado
EUR 7,18
Gastos de envío:
EUR 13,65
De Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen del vendedor
The Attention Merchants (Paperback)
Publicado por
Atlantic Books, London, 2017
ISBN 10: 1782394850
ISBN 13: 9781782394853
Nuevo
Paperback
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: new. Paperback. Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers.In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the 'attention merchants', contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions but the end result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to TV's golden age to our present age of radically individualized choices, the business model of 'attention merchants' has always been the same. He describes the revolts that have risen against these relentless attempts to influence our consumption, from the remote control to FDA regulations to Apple's ad-blocking OS. But he makes clear that attention merchants grow ever-new heads, and their means of harvesting our attention have given rise to the defining industries of our time, changing our nature - cognitive, social, and otherwise - in ways unimaginable even a generation ago. A revelatory look at the rise of the 'attention merchants', the advertising marketeers who influence and control our consumption in ways previously unimagined. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781782394853
Comprar nuevo
EUR 21,60
Gastos de envío:
GRATIS
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
The Attention Merchants: How Our Time and Attention are Gathered and Sold
Librería: Majestic Books, Hounslow, Reino Unido
Calificación del vendedor: 4 de 5 estrellas
Condición: New. pp. 416. Nº de ref. del artículo: 371728200
Comprar nuevo
EUR 14,59
Gastos de envío:
EUR 7,39
De Reino Unido a Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen del vendedor
The Attention Merchants
Publicado por
Atlantic Books, 2017
ISBN 10: 1782394850
ISBN 13: 9781782394853
Antiguo o usado
Tapa blanda
Librería: Solr Books, Lincolnwood, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: good. This book is in Good condition. There may be some notes and highligting but otherwise the book is in overall good condition. Nº de ref. del artículo: BCV.1782394850.G
Comprar usado
EUR 15,51
Gastos de envío:
EUR 6,93
A Estados Unidos de America
Cantidad disponible: 1 disponibles
Imagen de archivo
The Attention Merchants: The Epic Struggle to Get Inside Our Heads
Librería: Revaluation Books, Exeter, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Brand New. 432 pages. 7.87x5.12x1.18 inches. In Stock. Nº de ref. del artículo: __1782394850
Comprar nuevo
EUR 14,55
Gastos de envío:
EUR 11,37
De Reino Unido a Estados Unidos de America
Cantidad disponible: 2 disponibles