Making Ads Pay: Timeless Tips for Successful Copywriting - Tapa blanda

Caples, John

 
9781607965664: Making Ads Pay: Timeless Tips for Successful Copywriting
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ISBN 10: 1607965666 ISBN 13: 9781607965664
Editorial: www.bnpublishing.com, 2013

Sinopsis

A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as success. Readers will discover principles, procedures, and practical suggestions for every medium and style of advertising.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as success. Readers will discover principles, procedures, and practical suggestions for every medium and style of advertising.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
www.bnpublishing.com
Año de publicación
2013
Idioma
Inglés
ISBN 10 
1607965666
ISBN 13 
9781607965664
Encuadernación
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Número de páginas
258
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Alemania

Otras ediciones populares con el mismo título

9780486486017: Making Ads Pay: Timeless Tips for Successful Copywriting (Dover Books on History, Political and Social Science)

Edición Destacada

ISBN 10:  048648601X ISBN 13:  9780486486017
Editorial: Dover Publications Inc., 2011
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