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42 Rules for Applying Google Analytics: 42 Rules for Applying Google Analytics: A practical guide for understanding web traffic, visitors and ... can improve the performance of your website - Tapa blanda

Sanders, Rob

 
9781607730408: 42 Rules for Applying Google Analytics: 42 Rules for Applying Google Analytics: A practical guide for understanding web traffic, visitors and ... can improve the performance of your website
Tapa blanda
ISBN 10: 1607730405 ISBN 13: 9781607730408
Editorial: Super Star Press, 2012

Sinopsis

42 Rules for Applying Google Analytics is understanding a visitor's journey through your website then applying that measurement, collection and analysis of data for the main purpose of adequately optimizing and improving website performance. This includes learning where your visitors come from and how they interact with your site or measuring key drivers and conversions such as which web pages encourage people to react by calling, emailing or purchasing a product.

The benefit of applying this free knowledge, whether you are an advertiser, publisher, or site owner, will help you write better ads, strengthen your marketing initiatives, and create higher-converting web pages.

It is even more imperative to apply analytics now that online advertising channels have evolved from traditional display and text to mobile, video and social networking. If you are to succeed, it is a must and not an option to align metrics with business goals, draw actionable conclusions and articulate metrics and goals to stakeholders.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

42 Rules for Applying Google Analytics is understanding a visitor's journey through your website then applying that measurement, collection and analysis of data for the main purpose of adequately optimizing and improving website performance. This includes learning where your visitors come from and how they interact with your site or measuring key drivers and conversions such as which web pages encourage people to react by calling, emailing or purchasing a product.

The benefit of applying this free knowledge, whether you are an advertiser, publisher, or site owner, will help you write better ads, strengthen your marketing initiatives, and create higher-converting web pages.

It is even more imperative to apply analytics now that online advertising channels have evolved from traditional display and text to mobile, video and social networking. If you are to succeed, it is a must and not an option to align metrics with business goals, draw actionable conclusions and articulate metrics and goals to stakeholders.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Super Star Press
Año de publicación
2012
Idioma
Inglés
ISBN 10 
1607730405
ISBN 13 
9781607730408
Encuadernación
Tapa blanda
Número de páginas
122
Contacto del fabricante
Manufactured by Amazon on behalf of the author
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