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Ultimate Guide to Optimizing Your Website (Ultimate Series) - Tapa blanda

Libro 3 de 13: Ultimate

Rognerud, Jon

 
9781599185200: Ultimate Guide to Optimizing Your Website (Ultimate Series)

Sinopsis

Written for beginners, author Jon Rognerud offers a solid introduction to keyword research and competitive analysis, to marketing and messaging, content development, link building, and conversions and tracking of search engine positions. Local search, social media, and blogging are new to this edition, and show examples on how to optimize these important new development areas. Step-by-step examples are written with an at the kitchen table type dialogue for accessibility and an advanced strategy section takes readers to the next level.

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Acerca del autor

Jon Rognerud is a recognized authority on SEO, who has spent more than 20 years creating and managing web and marketing projects from small to large companies, including positions at online giant Yahoo!. He is the founder ofChaosmap.com, a leading search marketing company in Los Angeles, CA. He plans, builds and delivers profit-making SEO, PPC and Social Media training, consulting as well as breakthrough speaking seminars.

De la contraportada

SEO Tactics For All Technical Levels
Internet strategist, consultant, and website optimization expert Jon Rognerud introduces you to the basic framework behind search engine optimization and takes you step by step from basic setup to advanced techniques, tools, and tricks. Led by Rognerud, learn how to tailor your website and online marketing strategy to dramatically boost search engine visibility and consistently capture search volume'resulting in greater traffic and sales. Plus, master little-known techniques for creating visibility via local search, social media platforms, mobile marketing, blogs, and more.


De la solapa interior

SEO Tactics For All Technical Levels
Internet strategist, consultant, and website optimization expert Jon Rognerud introduces you to the basic framework behind search engine optimization and takes you step by step from basic setup to advanced techniques, tools, and tricks. Led by Rognerud, learn how to tailor your website and online marketing strategy to dramatically boost search engine visibility and consistently capture search volume--resulting in greater traffic and sales. Plus, master little-known techniques for creating visibility via local search, social media platforms, mobile marketing, blogs, and more.

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