Design Matters Logos 01: An essential primer for today's competitive market - Tapa blanda

Capsule

 
9781592533411: Design Matters Logos 01: An essential primer for today's competitive market
Tapa blanda
ISBN 10: 1592533418 ISBN 13: 9781592533411
Editorial: Rockport Publishers, 2007

Sinopsis

By selecting this book out of the large offering of logo design books available, you have confirmed this first and most important belief for anyone approaching a design project, design does matter. And, good design is more than just an artistic endeavor. The design bar is at an all-time high for those brave enough to participate in the industry, and today's designers must be clear on all the steps necessary to create work that stands out in an increasingly competitive marketplace. The Design Matters series provides an in-depth approach to the most common design challenges and provides designers with the resources they need to create work that is not only aesthetically appealing, but also strategy-driven and smart. Through a presentation of theories, processes, examples, and methods from design professionals around the world, Design Matters: Logos 01 will inform anyone who hopes to design logos that are both memorable and effective. Structured to guide readers through the stages of process: planning, creating, and implementing, the book also delves into the abstract, emotional, and instinctual elements that are critical to creativity of any kind. It's all the essential information you need to execute strong logo designs in concert with beautiful and well-crafted examples, making it easier than ever for you to hit the mark every time.

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Acerca del autor

Capsule specialises in brand strategy and identity design services. Since 1999, the Minneapolis, Minnesota firm has lent its distinctive methods and perspectives to the international design community.

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Editorial
Rockport Publishers
Año de publicación
2007
Idioma
Inglés
ISBN 10 
1592533418
ISBN 13 
9781592533411
Encuadernación
Tapa blanda reforzada
Número de páginas
191
Contacto del fabricante
no disponible
Persona responsable
no disponible