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Sinopsis
Logo Design Workbook focuses on creating powerful logo designs and answers the question, What makes a logo work?In the first half of this book, authors Sean Adams and Noreen Morioka walk readers step-by-step through the entire logo-development process. Topics include developing a concept that communicates the right message and is appropriate for both the client and the market; defining how the client's long-term goals might affect the look and needs of the mark; choosing colors and typefaces; avoiding common mistakes; and deciphering why some logos are successful whereas others are not.The second half of the book comprises in-depth case studies on logos designed for various industries. Each case study explores the design brief, the relationship with the client, the time frame, and the results.
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Acerca del autor
Terry Lee Stone is a design management consultant, educator and writer based in Los Angeles. Stone currently consults to various design firms, including BMW Group Designworks USA. In addition to practicing professionally, Terry teaches at California Institute of the Arts (CalArts). Stone has been on the Board of Directors of the American Institute of Graphic Arts (AIGA) in Atlanta, Los Angeles and Miami, where she also served as the chapters president. She served nationally as the president of the AIGA Chapter Presidents Council.Sean Adams and Noreen Morioka are partners at AdamsMorioka, a Los Angeles-based strategy and communications firm with offices in Beverly Hills and New York. AdamsMorioka has been globally recognized by every major competition and publication, including Communication Arts, AIGA, Graphis, and the New York Art Directors Club. Adams is the national president and past national board member of AIGA, and past president of AIGA Los Angeles. www.adamsmorioka.comSean Adams and Noreen Morioka are partners at AdamsMorioka, a Los Angeles-based strategy and communications firm with offices in Beverly Hills and New York. AdamsMorioka has been globally recognized by every major competition and publication, including Communication Arts, AIGA, Graphis, and the New York Art Director s Club. Adams is the national president and past national board member of AIGA, and past president of AIGA Los Angeles. www.adamsmorioka.com
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- EditorialROCKPORT
- Año de publicación2006
- ISBN 10 1592532349
- ISBN 13 9781592532346
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas240
- Contacto del fabricanteno disponible
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LOGO Design Workbook: A Hands-On Guide to Creating Logos
Publicado por
Rockport Publishers, 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Logo Design Workbook: A Hands-on Guide to Creating Logos
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Rockport Publishers Inc., 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Paperback. Condición: Very Good. Logo Design Workbook: A Hands-on Guide to Creating Logos This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. del artículo: 7719-9781592532346
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Logo Design Workbook: A Hands-on Guide to Creating Logos
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Rockport Publishers Inc. 07/02/2006, 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Logo Design Workbook: A Hands-On Guide to Creating Logos
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Rockport Publishers, 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.89. Nº de ref. del artículo: G1592532349I3N00
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Logo Design Workbook: A Hands-On Guide to Creating Logos
Publicado por
Rockport Publishers, 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.89. Nº de ref. del artículo: G1592532349I3N00
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Logo Design Workbook: A Hands-On Guide to Creating Logos
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Rockport Publishers, 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Paperback
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
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Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.89. Nº de ref. del artículo: G1592532349I3N00
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Logo Design Workbook: A Hands-On Guide to Creating Logos
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Rockport Publishers Inc., 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Logo Design Workbook : A Hands-On Guide to Creating Logos
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Logo Design Workbook: A Hands-On Guide to Creating Logos
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Rockport Publishers, 2006
ISBN 10: 1592532349
ISBN 13: 9781592532346
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Logo Design Workbook: A Hands-On Guide to Creating Logos
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Paperback. Condición: new. Excellent Condition.Excels in customer satisfaction, prompt replies, and quality checks. Nº de ref. del artículo: Scanned1592532349
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