Creative Product Development: From Concept to Completion - Tapa blanda

Reseña del editor

An essential guide for technical professionals participating in the product development process. A dozen case studies and 14 examples illustrate how technical professionals, like you, implemented creative product development methods to overcome job-related challenges in the real-world.

Learn to take a product from an idea to a profitable reality

• Spark creativity in yourself and your product development team
• Reduce product development risk and effort by starting with great ideas
• Capitalize on new product opportunities before they are lost to competitors
• Develop new, high-quality, low-cost products
• Turn concepts into profitable products
• Apply new technologies to make existing products more cost-effective

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