This book is the perfect desk reference for anyone who designs or works with designers. It reduces the complexities of today's design work into seven basic elements: Research, Typography, Contrast, Layout, Grid Systems, Identity Design and Critique & Analysis. These seven fundamentals of design are examined separately in compelling chapters that show designers how to: Create dynamic layouts with visual tension and asymmetrical balance; Recognize and solve color problems; Use grids to design multiple pages of the same publication; Design memorable logos and logotypes; Every topic is explained through an analysis of good and bad examples, anecdotes and other instruction. The closing chapter discusses how all of the elements blend together; illustrated by a gallery of inspirational design work. A must for anyone who works in visual communication.
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Allison Goodman has been a practicing designer for twenty years in the fields of print, information and environment and digital design. A CD-ROM produced by her students received numerous awards, including the American Center for Design 100 Award and the Milia New Talent Award. She lives in Glendale, California.
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Librería: HPB-Ruby, Dallas, TX, Estados Unidos de America
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Paperback. Condición: Very Good. This title reduces the complexities of 2001 design work into seven basic elements: research, typography, contrast, layout, grid systems, identity design, and critique and analysis. Topics are explained through an analysis of good and bad examples, anecdotes and other instruction. Nº de ref. del artículo: 00096600850
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de America
Paperback. Condición: Good. This title reduces the complexities of 2001 design work into seven basic elements: research, typography, contrast, layout, grid systems, identity design, and critique and analysis. Topics are explained through an analysis of good and bad examples, anecdotes and other instruction. Nº de ref. del artículo: 00109902780
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Librería: BooksRun, Philadelphia, PA, Estados Unidos de America
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Librería: The Maryland Book Bank, Baltimore, MD, Estados Unidos de America
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Condición: Good. 1 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Nº de ref. del artículo: 3762017-6
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Librería: World of Books Inc, Montgomery, IL, Estados Unidos de America
Paperback. Condición: Good. This title reduces the complexities of 2001 design work into seven basic elements: research, typography, contrast, layout, grid systems, identity design, and critique and analysis. Topics are explained through an analysis of good and bad examples, anecdotes and other instruction. Nº de ref. del artículo: CIN1581801246G
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