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Code Name Ginger - Tapa dura

Kemper

 
9781578516735: Code Name Ginger
Tapa dura
ISBN 10: 1578516730 ISBN 13: 9781578516735
Editorial: Harvard Business Review Press, 2003

Sinopsis

Chronicles the journey behind Dean Kamen's invention of an electric-powered human transporter, explaining the machine's innovative engineering and relationships with investors.

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Reseña del editor

CODE NAME GINGER delivers a masterful narrative about the art of invention, the soul of an inventor, and the birth of a revolutionary machine. For anyone who has ever wondered what it was like inside Thomas Edison's lab or the Wright Brothers' garage, here is the twenty-first century equivalent. This is the story behind the creation of "Ginger, " code name for the top-secret project that renowned inventor and entrepreneur Dean Kamen believes will change the world: the Segway Human Transporter. One of the most talked-about products of recent times, the Segway is a self-balancing, electronic "people mover"--an engineering marvel that Kamen calls "magic sneakers." Kamen gave journalist Steve Kemper exclusive access to the project for the critical eighteen months during which the Segway was designed, prototyped, and readied for manufacture. In Code Name Ginger, Kemper offers a gripping chronicle of raw innovation, high finance, ingenious engineering, and lofty ambition. He tells the inside story of the collaboration and clashes between a strong-willed founder and his engineers and marketers--and the investors who gambled $90 million on his pioneering idea. Readers step into Kamen's eccentric and idealistic world of invention and sit in on secret meetings with high-powered deal makers such as John Doerr and business leaders such as Steve Jobs and Jeff Bezos. It's a bumpy journey, but an exhilarating one, filled with flashes of brilliance, multimillion-dollar misjudgments, and passionate people on a quest.

Biografía del autor

Steve Kemper is the author of A Labyrinth of Kingdoms: 10,000 Miles Through Islamic Africa and Code Name Ginger, as well as many articles for national magazines. He lives in West Hartford, Connecticut.

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Editorial
Harvard Business Review Press
Año de publicación
2003
Idioma
Inglés
ISBN 10 
1578516730
ISBN 13 
9781578516735
Encuadernación
Tapa dura
Número de páginas
319
Contacto del fabricante
no disponible
Persona responsable
no disponible