Information Architecture for the World Wide Web: Designing Large-scale Web Sites

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9781565922822: Information Architecture for the World Wide Web: Designing Large-scale Web Sites

Some web sites "work" and some don't. Good web site consultants know that you can't just jump in and start writing HTML, the same way you can't build a house by just pouring a foundation and putting up some walls. You need to know who will be using the site, and what they'll be using it for. You need some idea of what you'd like to draw their attention to during their visit. Overall, you need a strong, cohesive vision for the site that makes it both distinctive and usable.Information Architecture for the World Wide Web is about applying the principles of architecture and library science to web site design. Each web site is like a public building, available for tourists and regulars alike to breeze through at their leisure. The job of the architect is to set up the framework for the site to make it comfortable and inviting for people to visit, relax in, and perhaps even return to someday.Most books on web development concentrate either on the aesthetics or the mechanics of the site. This book is about the framework that holds the two together. With this book, you learn how to design web sites and intranets that support growth, management, and ease of use. Special attention is given to:

  • The process behind architecting a large, complex site
  • Web site hierarchy design and organization
Information Architecture for the World Wide Web is for webmasters, designers, and anyone else involved in building a web site. It's for novice web designers who, from the start, want to avoid the traps that result in poorly designed sites. It's for experienced web designers who have already created sites but realize that something "is missing" from their sites and want to improve them. It's for programmers and administrators who are comfortable with HTML, CGI, and Java but want to understand how to organize their web pages into a cohesive site.The authors are two of the principals of Argus Associates, a web consulting firm. At Argus, they have created information architectures for web sites and intranets of some of the largest companies in the United States, including Chrysler Corporation, Barron's, and Dow Chemical.

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Review:

In Chapter 6 of Information Architecture for the World Wide Web, the authors discuss the details of good search-engine design. In a bitingly humorous segment, they analyze a Web site's search-page results: "Let's say you're interested in knowing what the New Jersey sales tax is.... So you go to the State of New Jersey web site and search on sales tax. The 20 results are scored at either 84% or 82% relevant. Why does each document receive only one of two scores?... And what the heck makes a document 2% more relevant than another?"

With a swift and convincing stroke, the authors of Information Architecture for the World Wide Web tear down many entrenched ideas about Web design. Flashy animations are cool, they agree, as long as they don't aggravate the viewer. Nifty clickable icons are nice, but are their meanings universal? Is the search engine providing results that are useful and relevant? This book acts as a mirror and with careful questioning causes the reader to think through all the elements and decisions required for well-crafted Web design. --Jennifer Buckendorff

About the Author:

Peter Morville is President and Founder of Semantic Studios, a leading information architecture and knowledge management consulting firm. From 1994 to 2001, Peter was Chief Executive Officer and a co-owner of Argus Associates, a pioneering information architecture design firm with world-class clients including 3Com, AT&T, Compaq, Ernst & Young, Ford, IBM, Microsoft, Procter & Gamble, and the Weather Channel. He also served as Executive Director of the ACIA. Over the past 8 years, Peter has written and spoken extensively about information architecture, business strategy, and knowledge management. He has been interviewed by Business Week, Knowledge Management magazine, MSNBC, and the Wall Street Journal.

Lou Rosenfeld is an independent information architecture consultant. He has been instrumental in helping establish the field of information architecture, and in articulating the role and value of librarianship within the field. Lou played a leading role in organizing and programming the first three information architecture conferences (both ASIS&T Summits and IA 2000). He also presents and moderates at such venues as CHI, COMDEX, Intranets, and the web design conferences produced by Miller Freeman, C|net and Thunder Lizard. He teaches tutorials as part of the Nielsen Norman Group User Experience Conference.

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Morville, Peter; Rosenfeld, Louis
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Peter; Morville
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Descripción O'reilly & Associates, 1997. Taschenbuch. Estado de conservación: Neu. Gebraucht - Wie neu Unbenutzt. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. Bei Mehrfachbestellung werden die Versandkosten anteilig erstattet. - Some Web sites 'work' and some don't. Good Web site consultants know that you can't just jump in and start writing HTML, the same way you can't build a house by just pouring a foundation and putting up some walls. You need to know who will be using the site, and what they'll be using it for. You need some idea of what you'd like to draw their attention to during their visit. Overall, you need a strong, cohesive vision for the site that makes it both distinctive and usable. Information Architecture for the World Wide Web is about applying the principles of architecture and library science to Web site design. Each Web site is like a public building, available for tourists and regulars alike to breeze through at their leisure. 226 pp. Englisch. Nº de ref. de la librería INF1000037027

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