Perry’s Department Store: A Product Development Simulation simulates the product development experience of a buyer or product developer at fictional department store Perry’s, while exposing students to the principles, concepts, knowledge, and skills needed for success in a real-world setting. This project-based text covers the entire process of developing a new line of jeans, from defining the customer to conceptualizing the product line and selecting fabric/trims to completing a specpack. The accompanying CD-ROM provides resources and worksheets to complete the simulation. Instructors, contact your Sales Representative for access to Instructor’s Materials.
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Karen M. Guthrie and Rose J. Regni teach at Virginia Commonwealth University
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Paperback. Condición: new. Paperback. Perrys Department Store: A Product Development Simulation simulates the product development experience of a buyer or product developer at fictional department store Perrys, while exposing students to the principles, concepts, knowledge, and skills needed for success in a real-world setting. This project-based text covers the entire process of developing a new line of jeans, from defining the customer to conceptualizing the product line and selecting fabric/trims to completing a specpack. The accompanying CD-ROM provides resources and worksheets to complete the simulation.Instructors, contact your Sales Representative for access to Instructors Materials. Aims to simulate the product development experience of a buyer or product developer while explaining to students the principles, concepts, knowledge, and skills needed for success in a real world setting. This work includes also seeks to increase students' understanding of the product development process in a comprehensive way. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781563673771
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