Visual Merchandising and Display - Tapa dura

Pegler, Martin M.

 
9781563671739: Visual Merchandising and Display

Sinopsis

This bestselling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimising the retailer's image and the target market.

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Acerca del autor

Martin M. Pegler has worked as a design, manufacturer, store planner and consultant for over 40 years. He is the author of the Fairchild Dictionary of Interior Design.

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Otras ediciones populares con el mismo título

9781563674464: Visual Merchandising and Display

Edición Destacada

ISBN 10:  1563674467 ISBN 13:  9781563674464
Editorial: Fairchild Books & Visuals, 2006
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