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Sinopsis
With its unique, authoritative treatment of theory and practice in database management, this work maintains that marketers must understand the statistics, economics, and efficient applications of direct marketing in order for it to work.
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Reseña del editor
The New Direct Marketing, Third Edition, shows you how to combine database technology with innovative direct marketing methods to first identify, and then profit from your customers' all-important needs, desires, likes, and dislikes.
Reseña del editor
With its unique, authoritative treatment of theory and practice in database management, this work maintains that marketers must understand the statistics, economics, and efficient applications of direct marketing in order for it to work.
"Sobre este título" puede pertenecer a otra edición de este libro.
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The New direct marketing: How to implement a profit-driven database marketing strategy
Publicado por
Business One Irwin, 1990
ISBN 10: 1556233175
ISBN 13: 9781556233173
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Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.3. Nº de ref. del artículo: G1556233175I3N10
Cantidad disponible: 1 disponibles
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The New Direct Marketing : How to Implement a Profit-Driven Database Marketing Strategy
Publicado por
McGraw-Hill School Education Group, 1990
ISBN 10: 1556233175
ISBN 13: 9781556233173
Antiguo o usado
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Librería: Better World Books: West, Reno, NV, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. 2nd Ed. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: 39323098-6
Cantidad disponible: 1 disponibles
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The New Direct Marketing : How to Implement a Profit-Driven Database Marketing Strategy
Publicado por
New York, NY, U.S.A.: Business One - Irwin / McGraw-Hill Education Group, 1990, 1990
ISBN 10: 1556233175
ISBN 13: 9781556233173
Antiguo o usado
Tapa dura
Librería: The Warm Springs Book Company, Fremont, CA, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
Hardcover. Dust Jacket Included. ISBN: 1556233175, Hardback, 3rd printing, Fine in a Near Fine DJ; a book designed to teach "how to turn data into information and information into insight" in order to market to individuals in today's economic marketplace, book has no names or internal markings, 8vo., 535 pages., 0.0 0.0 0.0. Nº de ref. del artículo: 09049
Cantidad disponible: 1 disponibles
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The New direct marketing: How to implement a profit-driven database marketing strategy
Publicado por
Dow Jones-Irwin, 1990
ISBN 10: 1556233175
ISBN 13: 9781556233173
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Librería: Midtown Scholar Bookstore, Harrisburg, PA, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: Good. some shelfwear but still NICE! - may have remainder mark or previous owner's name Oversized. Nº de ref. del artículo: 1556233175-01
Cantidad disponible: 1 disponibles
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The New direct marketing: How to implement a profit-driven database marketing strategy
Librería: The Book Spot, Sioux Falls, MN, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Hardcover. Condición: New. Nº de ref. del artículo: Abebooks403759
Cantidad disponible: 1 disponibles
Imagen del vendedor
The New direct marketing: How to implement a profit-driven database marketing strategy
Publicado por
Business One Irwin, 1990
ISBN 10: 1556233175
ISBN 13: 9781556233173
Antiguo o usado
Tapa dura
Librería: Goodwill of Colorado, COLORADO SPRINGS, CO, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: good. This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you! Nº de ref. del artículo: 466ZKQ000B0B
Cantidad disponible: 1 disponibles