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Libro 18 de 24: Little Quick Fix

Paul Silvia

 
9781529708998: Select a Sample: Little Quick Fix

Sinopsis

Whether you are working with existing data or generating your own, sampling is a deceptively complicated and anxiety-inducing process especially when participants are people. Pressured by the usual limitations on time, access, and resources, you can panic at the thought that sampling involves theory and calculations and make snap decisions that usually lead to convenience sampling and ultimately, weak research claims. This Fix takes the panic out of sampling designs and helps you understand what sampling is, how it applies to different types of situations, and how to decide what approach works best for your project so you can maximize the impact of your research. It covers questions like:

·        What is sampling?

·        What is my population?

·        Should I use probability sampling?

·        Should I use subjective, non-probability sampling?

·        How do I sample from ill-defined, hard-to-reach, and wary populations?

·        How can I sample people ethically?

·        How can I reduce error and bias in sampling?

·        How large should my sample be?

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Acerca del autor

Paul Silvia is a social psychology professor based at the University of North Carolina at Greensboro, USA. He specializes in human curiosity, interest and creativity, alongside emotion and self-awareness.

De la contraportada

Takes the panic out of sampling designs and helps students understand what sampling is, how it applies to different types of situations, and how to decide what approach works best for their project so they can maximize the impact of their research.

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