Exploring Innovation 4e - Tapa blanda

Smith, David E.

 
9781526849656: Exploring Innovation 4e
Tapa blanda
ISBN 10: 1526849658 ISBN 13: 9781526849656
Editorial: McGraw Hill / Europe, Middle East & Africa, 2024

Sinopsis

The highly anticipated fourth edition of Exploring Innovation expands on the wide-ranging and varied scope of innovation found in earlier editions. The text explores the diverse and varied forms that innovation can take to demonstrate that the process of innovation is about much more than inventing and managing new products. Written in an accessible style, Exploring Innovation encourages students to delve into a range of recent developments in innovation including frugal and social innovation. Extensive use of case studies provides plenty of practical examples that bring key concepts to life. 


The new edition features:
•Two brand new chapters on Frugal Innovation – doing more with less, and Social Innovation - meeting social needs
•Coverage of recent developments in green innovation with four new mini-cases covering sustainability issues such as the circular economy and community energy
•A new focus on the application of innovation 
•12 new case studies including:  Eco Wave Power, Brompton Folding Bicycle, Doc Martens, Evolution of the EV, Northvolt and Grameen Bank, along with many new mini-cases throughout


David Smith is Emeritus Professor of Innovation Management at Nottingham Business School, Nottingham Trent University. 


"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

David E. Smith, MD is the founder and current President and Medical Director of Haight-Ashbury Free Clinics. He is also current Medical Director of the State of California Alcohol and Drug Programs as well as for the Collaborative Center for Substance Abuse Policy Research. Dr. Smith is a past president of the American Society of Addiction Medicine and Editor-in-Chief of Alcohol MD.com

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
McGraw Hill / Europe, Middle East & Africa
Año de publicación
2024
Idioma
Inglés
ISBN 10 
1526849658
ISBN 13 
9781526849656
Encuadernación
Tapa blanda
Número de edición
4
Número de páginas
384
Contacto del fabricante
no disponible
Persona responsable
no disponible