A Practical Introduction to Mixed Methods for Business and Management - Tapa blanda

Bazeley, Pat

 
9781526462497: A Practical Introduction to Mixed Methods for Business and Management
Tapa blanda
ISBN 10: 1526462494 ISBN 13: 9781526462497
Editorial: SAGE Publications Ltd, 2018

Sinopsis

Mixed Methods Research for Business and Management guides students and researchers through how to use this methodology successfully in a research-based dissertation or project.

The book introduces the concepts and debates associated with combining methods, and illustrates the many benefits, and hazards, of undertaking a mixed methods study. Example studies from across business and management disciplines bring the text to life throughout.

The reader is taken step-by-step through the mixed methods process from developing a mixed methods study, through designing and conducting it, and finally, reporting on the results.

Suitable for business and management students and researchers undertaking their own mixed methods research.

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Acerca del autor

Pat Bazeley provides research training and consulting to academics, graduate students, and practitioners from a wide range of disciplines and settings both locally and internationally. She has worked in community development, project consulting, and in academic research development. Pat helps researchers to design for and make sense of data generally, and to manage and analyse qualitative and mixed methods data in particular. She has published on qualitative and mixed methods analysis and on the career development and performance of researchers.

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Editorial
SAGE Publications Ltd
Año de publicación
2018
Idioma
Inglés
ISBN 10 
1526462494
ISBN 13 
9781526462497
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
136
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781526462480: A Practical Introduction to Mixed Methods for Business and Management

Edición Destacada

ISBN 10:  1526462486 ISBN 13:  9781526462480
Editorial: SAGE Publications Ltd, 2018
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