Mobile Commerce 3.0 - Tapa blanda

Ruxiang, Jiang

 
9781487809393: Mobile Commerce 3.0
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ISBN 10: 1487809395 ISBN 13: 9781487809393
Editorial: Royal Collins Pub Group, 2022

Sinopsis

Mobile Commerce 3.0 tells the story of a new era of mobile Internet connectivity in which the media provides the business community with a new platform for opportunities and challenges, bringing back the impulses of early human tribal survival. By elaborating various breakthroughs of this era, the author reveals the abundant advantages of "Internet+", and explores how this new technology has redefined mobile commerce from a theoretical and strategic perspective. Diversification, freedom, and equality are shown to be at the core of the new ecology of mobile e-commerce, as well as the chief motivations of the new Internet age. As for future development, the author looks forward to the ways in which tribal e-commerce will upgrade humans and technology from its 2.0 stage to a 3.0 era.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Jiang Ruxiang is the Chairman and Chief Consultant of Beijing Xi En Enterprise Management Consultants, holds a Ph.D in Economics and Sociology from Peking University, is an E-commerce Strategy Expert, and in 2002 was named one of the Top Ten Returned Overseas Chinese Entrepreneurs. He has been a visiting scholar at Colombia University Business School, worked as the product marketing manager and strategic planning manager at Motorola China, and served as the deputy director for the Senior Training Center of Peking University's Guanghua School of Management. Furthermore, he is a long-term special guest of CCTV2's Dialogue and Business Celebrities, an expert writer on Chinese business strategy at Fortune magazine, and a contributor to the China Business Review, the Harvard Business Review, Economic Observer, China Business, Global Entrepreneur, and various other mainstream media publications.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Royal Collins Pub Group
Año de publicación
2022
Idioma
Inglés
ISBN 10 
1487809395
ISBN 13 
9781487809393
Encuadernación
Tapa blanda
Número de páginas
121
Contacto del fabricante
no disponible
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781487803704: Mobile Commerce 3.0

Edición Destacada

ISBN 10:  1487803702 ISBN 13:  9781487803704
Editorial: ROYAL COLLINS PUB CO, 2020
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