Envoping: Or Interacting with the Operating Environment during the "Age of Regulation" - Tapa blanda

Rahmé, Fady J.

 
9781483613741: Envoping: Or Interacting with the Operating Environment during the "Age of Regulation"
Tapa blanda
ISBN 10: 1483613747 ISBN 13: 9781483613741
Editorial: XLIBRIS, 2013

Sinopsis

The operating environment is changing faster than ever before, and is threatening business survival. Regulators and Public opinion have become major stakeholders for an increasing number of industries. The 21st century will be the Time of Regulators and ever greater change within corporations. What appears to be a particular challenge for highly regulated fi rms (Tobacco, Pharmaceutical, Petroleum, and Telecom) will be, in a very near future, a major issue for most companies. The business leaders feel it and rank this "change" as the number one threat to their business. They seek a solution. This book off ers one under the name of "EnvOping" or managing the interaction with the Operating Environment of Corporations. It is a new approach of Corporate Aff airs and Communication (CA&C) that moves this department from a marginal consulting role to a core function at the heart of the corporation's management, from a technique to a science that can be taught in universities. The book is a mixture of theories and live examples taken from the author's 30 years of professional experience and provides the tools to structure the role of the EnvOping manager. It allows managers to look to the future and the coming changes with more confi dence

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Reseña del editor

The operating environment is changing faster than ever before, and is threatening business survival. Regulators and Public opinion have become major stakeholders for an increasing number of industries. The 21st century will be the Time of Regulators and ever greater change within corporations. What appears to be a particular challenge for highly regulated fi rms (Tobacco, Pharmaceutical, Petroleum, and Telecom) will be, in a very near future, a major issue for most companies. The business leaders feel it and rank this "change" as the number one threat to their business. They seek a solution. This book off ers one under the name of "EnvOping" or managing the interaction with the Operating Environment of Corporations. It is a new approach of Corporate Aff airs and Communication (CA&C) that moves this department from a marginal consulting role to a core function at the heart of the corporation's management, from a technique to a science that can be taught in universities. The book is a mixture of theories and live examples taken from the author's 30 years of professional experience and provides the tools to structure the role of the EnvOping manager. It allows managers to look to the future and the coming changes with more confi dence

Biografía del autor

Over the past three decades, Fady Rahmé has worked in diff erent functions in Europe, the Middle East and Africa, understanding and analyzing the Operating environment and managing the interaction within it. He was a journalist (1980-1987), then an Analyst of Political and Financial Risks (1988-1990) before holding various consulting and operational positions in Marketing, Strategic Communication and Business Development for a variety of Multinationals and SMEs. (1991-2005). Since 2006 he is Regional Vice-President in charge of Corporate Aff airs and Communication and Compliance at Japan Tobacco International. He holds a Master's Degree in Public and Private Law from the St Joseph University in Beirut and completed Post Graduate studies in Political Sciences at the Institut d'Etudes Politiques de Paris. He has also attended the International Executive Program of Management at INSEAD.

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Editorial
XLIBRIS
Año de publicación
2013
Idioma
Inglés
ISBN 10 
1483613747
ISBN 13 
9781483613741
Encuadernación
Tapa blanda
Número de páginas
142
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Alemania

Otras ediciones populares con el mismo título

9781483613758: Envoping: Or Interacting with the Operating Environment During the "Age of Regulation"

Edición Destacada

ISBN 10:  1483613755 ISBN 13:  9781483613758
Editorial: Xlibris, 2013
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