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Doing Visual Analysis: From Theory to Practice: 1 - Tapa blanda

Ledin, Per; Machin, David

 
9781473972995: Doing Visual Analysis: From Theory to Practice: 1
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ISBN 10: 147397299X ISBN 13: 9781473972995
Editorial: SAGE Publications Ltd, 2018

Sinopsis

Visual communication shapes our perceptions and experiences of the world. This is not only a question of photographs or video, but also the design of websites, the use of data visualization software, the branding of packaging, and even the design of buildings and furniture.

Doing Visual Analysis: From Theory to Practice provides a concrete set of tools to research and analyse this wide range of visual data. Showing students how to apply the right mix of methods to their own research projects, it equips them with the skills to break down and analyse the range of contemporary visual communication. The book:

  • Provides examples of how and where certain tools can be used in a project or dissertation
  • Discusses the type of research questions best suited to different tools and methods
  • Shows students how to mix approaches and use tools alongside other methods, such as content analysis or interviews

Doing Visual Analysis is an essential companion for students and researchers of visual data across the social sciences. 

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

David Machin is Lecturer in the Department of Media and Communication at the University of Leicester. He is co-editor of the journal Social Semiotics and has written five other books, including Introduction to Multimodal Analysis (Hodder, 2007), and News Production (Routledge, 2006), as well as co-editing the Media Audiences major work with Barrie Gunter.

De la contraportada

This text provides a concrete set of tools to research and analyse a wide range of visual data, showing students how to apply the right mix of methods to their own research projects and equipping them with the skills to break down and analyse contemporary visual communication.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
SAGE Publications Ltd
Año de publicación
2018
Idioma
Inglés
ISBN 10 
147397299X
ISBN 13 
9781473972995
Encuadernación
Tapa blanda
Número de edición
1
Número de páginas
216
Contacto del fabricante
no disponible
Persona responsable
GPSR Kontakt
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Alemania

Otras ediciones populares con el mismo título

9781473972988: Doing Visual Analysis: From Theory to Practice: 1

Edición Destacada

ISBN 10:  1473972981 ISBN 13:  9781473972988
Editorial: SAGE Publications Ltd, 2018
Tapa blanda