A Step-By-Step Introduction to Statistics for Business - Tapa blanda

Landers, Richard N

 
9781473948112: A Step-By-Step Introduction to Statistics for Business

Sinopsis

A clear and concise introduction to statistics for business and management students, demonstrating how important statistics are in the business decision-making process and covering everything from conducting a survey and collecting data, to summarizing statistical data, and presenting findings.

Each chapter features a real-world business situation and accompanying dataset, the reader is then encouraged to identify the correct statistical concept in the chapter and solve the problem outlined. Offering students a chance to use the newly learned theory in a practical way.

New to the second edition:

  • A "Review of Essential Mathematics" prologue, featuring tests and further links to help students refresh their knowledge of the core mathematical concepts used to calculate basic statistics.
  • Updated screenshots on using IBM SPSS and Excel.
  • A "Statistics in the Real World" feature included at the end of each chapter, demonstrating how statistics are applied in real-world business settings and research, accompanied by reflective questions.
  • Updated case studies, examples and diagrams, illustrating key points and helping to reinforce learning.

The book is accompanied by free online resources including step-by-step video tutorials on how to use Excel and IBM SPSS, datasets and worked solutions, an Instructors’ Manual, Testbank, and PowerPoint presentation slides for lecturers.

Essential reading for business students wanting to know how to use statistics in a business setting.

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Richard Landers is Assistant Professor of Industrial/Organizational Psychology at Old Dominion University, U.S.A.

"Sobre este título" puede pertenecer a otra edición de este libro.

Otras ediciones populares con el mismo título

9781473948105: A Step-By-Step Introduction to Statistics for Business

Edición Destacada

ISBN 10:  147394810X ISBN 13:  9781473948105
Editorial: SAGE Publications Ltd, 2018
Tapa dura