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Infinite Value: Accelerating Profitable Growth Through Value-based Selling - Tapa dura

Davies, Mark

 
9781472935298: Infinite Value: Accelerating Profitable Growth Through Value-based Selling

Sinopsis

Infinite Value presents a practical framework to support organizations in becoming value-based, so as to boost sales and generate new business for their customers.

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Acerca del autor

Mark Davies is MD of Segment Pulse Limited, a Visiting Fellow with Cranfield School of Management, and a Visiting Fellow with Aston Business School. Mark has an MBA and an MSc in Advanced Manufacturing Systems; he is a Chartered Engineer, Chartered Marketer and a Fellow of the Institute of Marketing.

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