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Sinopsis
'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express
Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published.
Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.
Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals.
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Acerca de los autores
Ross Brawn is the most successful technical director in Formula One history, having led Benetton, Ferrari, Honda, and Mercedes to world championship glory, and worked with some of the greatest names in the sport, including Michael Schumacher and Lewis Hamilton. After retiring at the end of 2013, he returned in January 2017 as F1's managing director, motor sports.
Adam Parr is a businessman, investor, and lawyer whose career has taken him all over the world. Between 2006 and 2012 he was CEO and then chairman of the Williams Formula One team, where he was responsible for bringing hybrid technology to the team as well as turning round its fortunes.
De la contraportada
Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published.
Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong.
Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals.
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Total Competition: Lessons in Strategy from Formula One
Publicado por
Simon & Schuster UK, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Total Competition : Lessons in Strategy from Formula One
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Simon & Schuster, Limited, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Total Competition : Lessons in Strategy from Formula One
Publicado por
Simon & Schuster, Limited, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
Antiguo o usado
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Librería: Better World Books Ltd, Dunfermline, Reino Unido
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Condición: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Nº de ref. del artículo: 16179544-6
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Total Competition: Lessons in Strategy from Formula One
Publicado por
Simon & Schuster Ltd, United Kingdom, London, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Paperback. Condición: Very Good. 'A must-haveinsight into theawe-inspiringcareer of a true motor racing great' Daily Express Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairmanof Williams for fiveyears), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR008410984
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Total Competition: Lessons in Strategy from Formula One
Publicado por
Simon and Schuster UK, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Total Competition
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Simon and Schuster Ltd, GB, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Paperback. Condición: New. 'A must-have insight into the awe-inspiring career of a true motor racing great' Daily Express Total Competition is the most compelling, comprehensive and revealing insight into what it takes to get to the top in Formula One that has ever been published. Across four decades, Ross Brawn was one of the most innovative and successful technical directors and then team principals in Formula One. Leading Benetton, Ferrari, Honda, Brawn and Mercedes, he worked with drivers such as Michael Schumacher, Jenson Button and Lewis Hamilton to make them world champions. In 2017, he was appointed F1's managing director, motor sports, by the sport's new owners Liberty Media. Now, in this fascinating book written with Adam Parr (who was CEO and then chairman of Williams for five years), he looks back over his career and methods to assess how he did it, and where occasionally he got things wrong. Total Competition is a definitive portrait of modern motorsport. In the book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the cut-throat world they inhabited, where coming second is never good enough. This book will appeal not only to the millions of Formula One fans who want to understand how Brawn operates, it will also provide many lessons in how to achieve your own business goals. Nº de ref. del artículo: LU-9781471162381
Cantidad disponible: 12 disponibles
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Total Competition: Lessons in Strategy from Formula One
Publicado por
Simon and Schuster UK, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Total Competition: Lessons in Strategy from Formula One
Publicado por
Simon & Schuster Ltd, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
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Condición: New. A definitive insight into how to achieve success in Formula One from Ross Brawn, whose cars and drivers have won 20 F1 world championships Num Pages: 320 pages, 16pp colour plates. BIC Classification: BGSA; KJC; WSPC1. Category: (G) General (US: Trade). Dimension: 198 x 130. . . 2017. Paperback. . . . . Nº de ref. del artículo: V9781471162381
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Total Competition: Lessons in Strategy from Formula One
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Simon & Schuster Ltd, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Total Competition: Lessons in Strategy from Formula One
Publicado por
Simon & Schuster Ltd, 2017
ISBN 10: 1471162389
ISBN 13: 9781471162381
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
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Condición: New. A definitive insight into how to achieve success in Formula One from Ross Brawn, whose cars and drivers have won 20 F1 world championships Num Pages: 320 pages, 16pp colour plates. BIC Classification: BGSA; KJC; WSPC1. Category: (G) General (US: Trade). Dimension: 198 x 130. . . 2017. Paperback. . . . . Books ship from the US and Ireland. Nº de ref. del artículo: V9781471162381
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