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Sinopsis
Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport.
Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur.
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Acerca del autor
Amy Wilkinson is a senior fellow at Harvard University's Center for Business and Government, and has served as a White House Fellow and senior policy advisor in the Office of the US Trade Representative. Having received an MBA from Stanford University, she now lives in Washington DC.
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
Publicado por
Simon & Schuster Ltd, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
Publicado por
Simon & Schuster Ltd, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
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Simon & Schuster UK, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
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Simon & Schuster UK, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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Librería: WeBuyBooks, Rossendale, LANCS, Reino Unido
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Condición: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Minor shelf wear. Nº de ref. del artículo: wbb0022390436
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Creator's Code : The Six Essential Skills of Extraordinary Entrepreneurs
Publicado por
Simon & Schuster Ltd, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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Creator's Code : The Six Essential Skills of Extraordinary Entrepreneurs
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Simon & Schuster Ltd, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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The Creator's Code (Paperback)
Publicado por
Simon & Schuster Ltd, London, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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Librería: Grand Eagle Retail, Mason, OH, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: new. Paperback. Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport. Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur. Synopsis coming soon. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781471142543
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The Creator's Code : The Six Essential Skills of Extraordinary Entrepreneurs
Publicado por
Simon & Schuster, Limited, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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Librería: Better World Books Ltd, Dunfermline, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Condición: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Nº de ref. del artículo: 13732666-6
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The Creator's Code
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Simon and Schuster Ltd, GB, 2016
ISBN 10: 147114254X
ISBN 13: 9781471142543
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Librería: Rarewaves.com USA, London, LONDO, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport. Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur. Nº de ref. del artículo: LU-9781471142543
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The Creator's Code
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PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: GB-9781471142543
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