Developing Churn Models Using Data Mining Techniques and Social Network Analysis (Research Essentials Collection) - Tapa dura

Klepac, Goran; Klepac; Mršić, Leo; Kopal, Robert

 
9781466662889: Developing Churn Models Using Data Mining Techniques and Social Network Analysis (Research Essentials Collection)
Tapa dura
ISBN 10: 1466662883 ISBN 13: 9781466662889
Editorial: Information Science Reference, 2014

Sinopsis

Churn prediction, recognition, and mitigation have become essential topics in various industries. As a means for forecasting and managing risk, further research in this field can greatly assist companies in making informed decisions based on future possible scenarios. Developing Churn Models Using Data Mining Techniques and Social Network Analysis provides an in-depth analysis of attrition modeling relevant to business planning and management. Through its insightful and detailed explanation of best practices, tools, and theory surrounding churn prediction and the integration of analytics tools, this publication is especially relevant to managers, data specialists, business analysts, academicians, and upper-level students.

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Acerca del autor

Goran Klepac, Raiffeisenbank Austria Zagreb, Croatia.

Robert Kopal University College for Law and Finance Effectus Zagreb, Croatia and University College for Applied Computer Engineering Algebra Zagreb, Croatia.

Leo Mršić University College for Law and Finance Effectus Zagreb, Croatia and University College for Applied Computer Engineering Algebra Zagreb, Croatia.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Information Science Reference
Año de publicación
2014
Idioma
Inglés
ISBN 10 
1466662883
ISBN 13 
9781466662889
Encuadernación
Tapa dura
Número de páginas
328
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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