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Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management - Tapa dura

Rajagopal, 1957-; Dr Rajagopal; Rajagopal, Dr.; Rajagopal

 
9781466609693: Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management
Tapa dura
ISBN 10: 1466609699 ISBN 13: 9781466609693
Editorial: Business Science Reference, 2012

Sinopsis

Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows marketing firms succeed. The critical issues facing firms today are presented in a thoroughly modern context, laying the foundation for a bright future.

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor

Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows marketing firms succeed. The critical issues facing firms today are presented in a thoroughly modern context, laying the foundation for a bright future.

Reseña del editor

Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows marketing firms succeed. The critical issues facing firms today are presented in a thoroughly modern context, laying the foundation for a bright future.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
Business Science Reference
Año de publicación
2012
Idioma
Inglés
ISBN 10 
1466609699
ISBN 13 
9781466609693
Encuadernación
Tapa dura
Número de edición
1
Número de páginas
346
Contacto del fabricante
no disponible
Persona responsable
gpsr@libri.de
gpsr@libri.de

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