Presenting industrial case studies from semiconductors, software development and toy safety, and drawing on knowledge management, sociology, and organizational behavior, this book highlights critical success and failure factors in new product development.
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New Product Development (NPD) is about the ideation, formulation, and implementation of new and superior solutions in the market. Beyond the obvious need for organizations to innovate in order to compete, embedded in any NPD program are knowledge, technological expertise, and the social networks that convert these capabilities into offerings that create value at every level for customers, industries, communities, and regions.
This volume provides an array of knowledge perspective in NPD across multiple levels of analysis and geographic regions, including Europe, the United States, China, Japan, and India, to explore the dynamics of NPD in today s global environment. Presenting case studies from such industries as ICT services, semiconductors, software development, bio-technology, higher education, and even safety for children s toys, and drawing from a variety of theoretical perspectives, including technology and knowledge management, sociology, economic geography, and organizational behavior, the authors highlight critical success and failure factors in NPD.
Among the topics covered:
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Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -New Product Development (NPD) is about the ideation, formulation, and implementation of new and superior solutions in the market. Beyond the obvious need for organizations to innovate in order to compete, embedded in any NPD program are knowledge, technological expertise, and the social networks that convert these capabilities into offerings that create value at every level-for customers, industries, communities, and regions. This volume provides an array of knowledge perspective in NPD across multiple levels of analysis and geographic regions, including Europe, the United States, China, Japan, and India, to explore the dynamics of NPD in today's global environment. Presenting case studies from such industries as ICT services, semiconductors, software development, bio-technology, higher education, and even safety for children's toys, and drawing from a variety of theoretical perspectives, including technology and knowledge management, sociology, economic geography, and organizational behavior, the authors highlight critical success and failure factors in NPD. Among the topics covered:New product development teams, including multi-functional and multi-site teamsDe-localization and off-shoring of tasks and processesIndividual competencies and organizational capabilitiesUniversity-industry interactions, high-tech clusters, and technology transfer Technology policy 348 pp. Englisch. Nº de ref. del artículo: 9781461429470
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Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Showcases cutting-edge research on new product development in a globalized environment, with implications for business competitiveness, technology management, and economic policy Considers the impact of outsourcing and offshoring on NPD, R&D and knowledge m. Nº de ref. del artículo: 4197922
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Taschenbuch. Condición: Neu. Knowledge Perspectives of New Product Development | A Comparative Approach | Dimitris G Assimakopoulos (u. a.) | Taschenbuch | xviii | Englisch | 2013 | Springer US | EAN 9781461429470 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. Nº de ref. del artículo: 105539098
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