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Designing Mobile Payment Experiences: Principles and Best Practices for Mobile Commerce - Tapa blanda

Allums, Skip

 
9781449366193: Designing Mobile Payment Experiences: Principles and Best Practices for Mobile Commerce
Tapa blanda
ISBN 10: 1449366198 ISBN 13: 9781449366193
Editorial: O'Reilly Media, 2014

Sinopsis

Now that consumer purchases with mobile phones are on the rise, how do you design a payment app that's safe, easy to use, and compelling? With this practical book, interaction and product designer Skip Allums provides UX best practices and recommendations to help you create familiar, friendly, and trustworthy experiences.

Consumers want mobile transactions to be as fast and reliable as cash or bank cards. This book shows designers, developers, and product managers--from startups to financial institutions--how to design mobile payments that not only safeguard identity and financial data, but also provide value-added features that exceed customer expectations.

  • Learn about the major mobile payment frameworks: NFC, cloud, and closed loop
  • Examine the pros and cons of Google Wallet, Isis, Square, PayPal, and other payment apps
  • Provide walkthroughs, demos, and easy registration to quickly gain a new user's trust
  • Design efficient point-of-sale interactions, using NFC, QR, barcodes, or geolocation
  • Add peripheral services such as points, coupons and offers, and money management

"Sinopsis" puede pertenecer a otra edición de este libro.

Acerca del autor

Skip Allums is a UX Lead at Monitise, one of the largest mobile banking and payments technology companies in the world.

A former library scientist, Skip entered the payments world as a true consumer advocate, challenged with designing elegant user experiences for technologically complex mobile transactions. This book is a product of four years of groundbreaking work in the mobile payments space.

"Sobre este título" puede pertenecer a otra edición de este libro.

Editorial
O'Reilly Media
Año de publicación
2014
Idioma
Inglés
ISBN 10 
1449366198
ISBN 13 
9781449366193
Encuadernación
Tapa blanda
Número de páginas
241
Contacto del fabricante
O'Reilly
https://oreilly.com

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