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Sinopsis
Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing, using online tools & animation software, and assessment.
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Acerca de los autores
Heather A. Dalal is Assistant Professor/Instruction & Emerging Technologies at Rider University in Lawrenceville, NJ. In addition to reference and instruction, Dalal creates library tutorials, markets the library with promotional videos, and implements other emerging technologies.
Robin O'Hanlon, MIS is the Assistant Library Director, Outreach & Public Services at the Levy Library at the Icahn School of Medicine at Mount Sinai in New York City. In this role, she oversees access services and all library outreach, marketing, and communication efforts.
Karen L. Yacobucci has a Master's degree in Library and Information Science from the State University of New York at Buffalo and is currently the Content Systems Librarian and Marketing Specialist for the New York University (NYU) Health Sciences Library. In this role, she leads the development, refinement, and implementation of the Library's marketing strategy.
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Video Marketing for Libraries (Paperback)
Publicado por
Bloomsbury Publishing Plc, Lanham, MD, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
Nuevo
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: new. Paperback. Todays libraries need to market their resources and services more than ever. Thanks to the proliferation of digital information, patrons can easily find information from other sources without recognizing the usefulness and relevance of their library. Libraries have been producing their own promotional videos with success, strengthening their relationships with their users and gaining new audiences.You can increase awareness of your librarys resources & services by producing your own videos. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. This book will guide you through:gaining internal supportcrafting a clear messagebuilding the librarys audiencewriting storyboards and scriptscasting and rehearsing actorsfilming and recording voiceover, editing, publishing, promoting,using online tools & animation softwareand assessing the efforts Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing, using online tools & animation software, and assessment. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781442269491
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Video Marketing for Libraries
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Rowman and Littlefield Publishers, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
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Video Marketing for Libraries
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Video Marketing for Libraries (Practical Guides for Librarians)
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Video Marketing for Libraries (Practical Guides for Librarians)
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Video Marketing for Libraries
Publicado por
Bloomsbury Publishing Plc, US, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
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Librería: Rarewaves.com USA, London, LONDO, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: New. Today's libraries need to market their resources and services more than ever. Thanks to the proliferation of digital information, patrons can easily find information from other sources without recognizing the usefulness and relevance of their library. Libraries have been producing their own promotional videos with success, strengthening their relationships with their users and gaining new audiences.You can increase awareness of your library's resources and services by producing your own videos. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. This book will guide you through:gaining internal supportcrafting a clear messagebuilding the library's audiencewriting storyboards and scriptscasting and rehearsing actorsfilming and recording voiceover, editing, publishing, promoting,using online tools and animation softwareand assessing the efforts. Nº de ref. del artículo: LU-9781442269491
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Video Marketing for Libraries: A Practical Guide for Librarians
Publicado por
Rowman & Littlefield, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
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Video Marketing for Libraries
Publicado por
Rowman & Littlefield Publishers, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
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Calificación del vendedor: 5 de 5 estrellas
Kartoniert / Broschiert. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing,. Nº de ref. del artículo: 447731735
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Video Marketing for Libraries: A Practical Guide for Librarians
Publicado por
Rowman & Littlefield Pub Inc, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
Nuevo
Paperback
Librería: Revaluation Books, Exeter, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
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Video Marketing for Libraries (Paperback)
Publicado por
Bloomsbury Publishing Plc, Lanham, MD, 2017
ISBN 10: 1442269499
ISBN 13: 9781442269491
Nuevo
Paperback
Librería: CitiRetail, Stevenage, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: new. Paperback. Todays libraries need to market their resources and services more than ever. Thanks to the proliferation of digital information, patrons can easily find information from other sources without recognizing the usefulness and relevance of their library. Libraries have been producing their own promotional videos with success, strengthening their relationships with their users and gaining new audiences.You can increase awareness of your librarys resources & services by producing your own videos. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. This book will guide you through:gaining internal supportcrafting a clear messagebuilding the librarys audiencewriting storyboards and scriptscasting and rehearsing actorsfilming and recording voiceover, editing, publishing, promoting,using online tools & animation softwareand assessing the efforts Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. Topics include crafting your message, writing the script, casting, filming, editing, publishing, using online tools & animation software, and assessment. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Nº de ref. del artículo: 9781442269491
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