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Political Campaign Communication: Principles and Practices (Communication, Media and Politics) - Tapa dura
Sinopsis
Now in its seventh edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication practices utilized in contemporary political campaigns. Trent, Friedenberg, and Denton's classic text has been updated to reflect recent election campaigns, including the 2010 congressional elections and the initial stages of the 2012 presidential election. In addition, the authors have examined the expanding role of the internet in political campaigns. Political Campaign Communication continues to be a classroom favorite-a thoroughly researched, insightful, and reader-friendly text.
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Acerca del autor
Judith S. Trent is professor of communication at the University of Cincinnati. Robert V. Friedenberg is professor emeritus of communication at Miami University of Ohio. Robert E. Denton, Jr. is the W. Thomas Rice Chair of Leadership Studies in the Pamplin College of Business and professor and department chair of communication at Virginia Polytechnic Institute and State University.
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Political Campaign Communication: Principles and Practices (Communication, Media, and Politics)
Publicado por
Rowman & Littlefield Publishers, 2011
ISBN 10: 1442206713
ISBN 13: 9781442206717
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Librería: The Maryland Book Bank, Baltimore, MD, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
hardcover. Condición: Like New. 7th Edition. Used - Like New. Nº de ref. del artículo: 7-X-1-0195
Cantidad disponible: 1 disponibles
Imagen de archivo
Political Campaign Communication: Principles and Practices (Communication, Media, and Politics)
Publicado por
Rowman & Littlefield Publishers, 2011
ISBN 10: 1442206713
ISBN 13: 9781442206717
Antiguo o usado
Tapa dura
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_377370893
Cantidad disponible: 1 disponibles